Remote Marketing Automation Manager

Summary

Join our remote-first team as the Marketing Automation Manager, where you'll own the technical implementation of our lead handoff process between marketing and sales. You will be part of an increasingly technical Growth Marketing team, ensuring smooth operations to create and nurture leads.

Requirements

• 3+ total years of work experience across analytics, marketing operations, or a technical growth marketing role
• A hacker persona that will learn new approaches and ship projects quickly
• The ability to be multifaceted and context switch when necessary
• Communicate your initiatives and results clearly across departments
• Experience with technical marketing automation tools like: Email marketing platforms (Customer.io, Iterable, etc.)
• A hunger to understand, reach & influence our category of engineers
• Experience with SQL and exposure to the data engineering ecosystem, including some of the following: Data movement (Fivetran, Airbyte, Reverse ETL tools)
• Data transformation (dbt, custom Python)
• Data warehousing (Snowflake, BigQuery, Redshift)
• Orchestration (Airflow, Prefect, Dagster, Luigi, etc.)

Responsibilities

• Your number one goal will be to ensure leads are created from the channels we deem important like: product signups, community engagement, social engagement, Github, etc
• Own signal capture tooling like Common Room, and automation tooling like Pipedream/Zapier
• Enable automated personalized outreach using AI combined with automated email and LinkedIn outreach
• Measure growth across key metrics like SALs (sales accepted leads) and SQLs to track performance based on targets
• Partner with various functions including Demand Gen for digital campaigns and sales for segmenting leads
• Bring an eagerness, curiosity, and flexibility to tackle various efforts spearheading growth

Benefits

• Remote-first team with flexible-first culture
• Equity Stock Options
• 401(k) with 5% company match (vests immediately!)
• Unlimited PTO
• Medical, Dental and Vision insurance
• Generous Parental Leave
• Life Insurance and Disability benefits
• $800 remote work stipend for whatever you need to work (food, wellness, equipment etc.)
• Opportunity to attend 3-4 in-person offsite gatherings per year