Marketing Campaigns Manager

Summary

Join runZero, a fully remote cybersecurity company, as a Marketing Campaign Manager. You will design, manage, and execute marketing campaigns to drive new business and build brand awareness. Collaborate with cross-functional teams, analyze campaign performance, and manage budgets. The ideal candidate is strategic, creative, data-driven, and an excellent collaborator. We offer excellent benefits including platinum-level health insurance, 4% 401k matching, unlimited PTO, and equity. This role reports to the Director of Demand Generation and offers a competitive salary.

Requirements

• The know-how to build different types of campaigns. For example, those meant to drive demand versus ones meant for branding and have ways to determine the success of both
• Love digging into campaign results and using those results to drive your decisions
• Know-how to target different personas/audiences, and identify where those audiences go to get the latest news and insights
• An ace collaborator
• Excellent project management skills with the ability to organize and prioritize concurrently running projects
• Keep up-to-date with current marketing trends
• Basic knowledge of digital advertising, industry publications, and social media best practices
• Strong interpersonal, oral, and written communication skills

Responsibilities

• Own the management and execution of demand and brand building marketing campaigns
• Coordinate and assist with the development and design of marketing campaigns including conceptualization, deliverables, target audience, timelines, tactics, channels, KPIs, and reporting
• Maintain an updated internal campaigns calendar
• Monitor, analyze and report on campaign performance in order to adjust, pivot, continue or terminate campaigns based on results
• Manage and advise on quarterly and annual campaign budgets, track spend and ROI
• Work closely with cross-functional teams to understand needs, develop campaign focuses, improve campaign effectiveness, and collaborate to achieve company targets
• Work with content and product marketing teams to refine messaging, tactics, and content style based on campaign results
• Effectively communicate timelines and deadlines to team members to keep projects on track and hit campaign launch deadlines
• Deliver fully formed campaigns to business stakeholders, communicating goals, purpose, target audience, and use cases through detailed campaign briefs in order to ensure impactful campaign launches

Preferred Qualifications

Experience in cyber security

Benefits

• Top of the line medical, dental, vision, life and disability coverages with runZero paying for 99% of the premium
• A stock option plan consistent with early stage, rapidly-growing startups
• A competitive salary composed of cash and equity compensation
• Unlimited PTO (We encourage everyone to take at least 25 days a year)
• 4% 401(k) matching program