Marketing Content Writer
Chartbeat
Summary
Join Chartbeat and Tubular, a dynamic team focused on connecting publishers with data-driven insights. As a Marketing Content Writer, you will be responsible for creating engaging content across various platforms, including blog posts, white papers, and social media, to communicate the value of our solutions to the media industry. You will collaborate with content leadership and cross-functional teams to develop and implement content strategies aligned with business objectives. This remote position requires a Bachelor's degree, 3+ years of experience in content creation (preferably in a SaaS or technology environment), strong writing and storytelling skills, and familiarity with content management and marketing automation tools. We offer a competitive compensation plan, including comprehensive health insurance, 401k matching, generous parental leave, flexible work hours, unlimited PTO, and various other benefits.
Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field
- 3+ years of experience in content creation, preferably in a SaaS or technology environment, with a focus on B2B marketing
- Strong writing and storytelling skills, with proven ability to produce compelling content across various formats and platforms
- Familiarity with content management and marketing automation tools, as well as data analysis platforms
- Knowledge of SEO best practices and experience optimizing content for search visibility
- Excellent project management skills, with the ability to prioritize and manage multiple projects simultaneously
- Ability to work independently and collaboratively within a team
- A strong understanding of the media industry and an ability to stay up-to-date with industry trends
Responsibilities
- Collaborate with content leadership to plan and implement content strategies that align with business objectives and address the needs of our target audience
- Develop high-quality content assets across various formats, including blog posts, whitepapers/reports, case studies, webpages, emails/newsletters, ads, presentation decks, and social media posts that highlight the unique value of Chartbeat and Tubular’s offerings
- Ensure all content aligns with the brand’s voice and messaging while driving engagement and supporting lead generation initiatives
- Analyze content performance metrics, providing data-driven insights to optimize and enhance strategies
- Create versatile, compelling content that effectively communicates our value propositions across multiple platforms, including websites, blogs, social media, email, and third-party sites
- Leverage storytelling skills to produce narratives that resonate with our audience and highlight the impact of our analytics tools in the media industry
- Collaborate with cross-functional teams, including Design, Product, Sales, and Customer Success, to identify content needs and ensure that messaging is cohesive and consistent across all channels
- Develop a deep understanding of Chartbeat and Tubular’s target audience, including their behaviors, interests, and pain points within the media industry
- Use insights from data and analytics to tailor content that speaks directly to audience needs, fostering positive engagement and strengthening brand loyalty
- Monitor industry trends and audience preferences to ensure content remains relevant and impactful
Benefits
- Comprehensive Health, Dental, and Vision Insurance
- 401K with company match (100% of the first 3% and 50% of the next 2%)
- Fully Paid Parental Leave - 18 weeks for birthing parents, 12 weeks for non-birthing parents
- Phone and internet stipend
- Wellness, learning, and coworking reimbursements
- Flexible work hours
- Unlimited PTO
- 11 paid holidays and December holiday closure
- Company-wide outings