Marketing Operations Lead

Summary

Join Pearl Talent as their Marketing Operations Lead, a fully remote, full-time independent contractor position. You will lead growth initiatives, SEO strategy, social media automation, and operational efficiency across multiple AI-driven ventures. This role demands expertise in SEO, social media analytics, digital marketing, and business operations. The ideal candidate is a growth hacker and systems builder who thrives in fast-paced environments. The company offers competitive salary with equity options, a remote-first work environment with flexible hours, and the opportunity to be a founding team member. Retention bonuses and community opportunities are also provided.

Requirements

• 5+ years of experience in marketing, SEO, social media automation, and business operations
• At least 1-year expertise in YouTube SEO, search engine optimization, and AI-driven content strategies
• Hands-on experience with scraping tools, data analytics, and social media automation
• Proficiency in Google Analytics, Ahrefs, SEMrush, and YouTube algorithm optimization
• Strong problem-solving skills, strategic mindset, and ability to execute quickly in a fast-paced environment
• Proven track record of scaling digital businesses, optimizing marketing funnels, and driving engagement

Responsibilities

• Lead the growth strategy, covering digital marketing, content distribution, and social media automation
• Develop and implement SEO strategies for YouTube, search engines, and AI-driven platforms
• Use data scraping and analysis to track trends and optimize content
• Build paid and organic acquisition funnels for AI-driven projects
• Align marketing efforts with virality, monetization, and user adoption goals, working closely with the Head of Product/CTO
• Optimize YouTube automation for high search rankings
• Use AI tools to analyze and capitalize on trending topics in high-CPM niches (finance, AI, self-improvement, etc.)
• Implement keyword research and backlinking to boost visibility
• Develop A/B testing frameworks for videos, social posts, and landing pages
• Streamline content creation, social media automation, and product launches
• Use project management tools to enhance collaboration across marketing, product, and sales teams
• Track and optimize performance metrics and KPIs
• Develop scalable systems for content production and market validation
• Identify and improve monetization strategies (ads, affiliates, sponsorships, SaaS)
• Build partnerships with influencers, media, and content platforms
• Assist in exit strategies and acquisition opportunities with the Head of Product

Preferred Qualifications

• Prior experience in a startup, growth-hacking role, or AI-driven business
• Experience with entrepreneurial ventures or working in lean teams
• Ability to generate specific ideas while taking direction effectively

Benefits

• Competitive salary with equity options based on experience and impact
• Remote-first work environment with flexible hours
• Direct involvement in launching and scaling multiple AI-driven businesses
• Opportunity to be a founding team member of a high-growth AI venture lab
• Access to cutting-edge AI tools and funding for experimentation and development
• Attainable 3, 6, 9, 12 month, and beyond retention bonuses
• Community oriented opportunities like an annual retreat