Media Buyer

Summary

Join Pressmaster.ai, a dynamic startup, as a Media Buyer and drive data-driven media strategies to amplify our brand and redefine the PR landscape. Collaborate with a creative team, developing and executing high-performing advertising campaigns across multiple channels. Maximize reach, optimize budget efficiency, and contribute to the success of Pressmaster.ai. Identify innovative media opportunities and craft impactful ad placements resonating with global audiences. Shape the future of PR by leveraging your expertise in media buying and strategic planning. Become a key player in a company that values innovation and employee well-being.

Requirements

• Minimum of 5 years of professional experience in media buying or a comparable role
• Proven track record of managing a media budget of at least €50,000 - €100,000 per month
• Deep knowledge of media strategies and tactics
• Strong ability to analyze and interpret complex campaign data
• Experience using and integrating various analytics tools
• In-depth understanding of different media channels and their specific advantages and disadvantages
• Ability to strategically select and optimize advertising channels
• Excellent verbal and written communication skills
• Ability to present complex topics to senior management and clients
• Experience in leading and managing complex projects
• Strong coordination skills for tasks and resources within a team
• Ability to mentor and develop junior and mid-level employees
• Promotion of a collaborative and productive team culture
• Solid expertise in media-buying tools and systems
• Ability to introduce and implement new technologies
• Capability to develop and execute long-term media strategies
• Experience in solving complex challenges in the media-buying process
• Fluent in English (spoken and written)

Responsibilities

• Independently develop and implement media plans to effectively reach target audiences
• Monitor and manage media campaigns, including booking and optimization
• Conduct regular analysis and make data-driven adjustments based on campaign performance
• Manage assigned media budgets, including planning and reporting
• Create detailed budget reports and monitor expenditures
• Generate comprehensive reports on campaign performance and provide optimization recommendations
• Present campaign results to internal stakeholders and clients
• Identify new media platforms and advertising formats to enhance campaign performance
• Develop creative approaches for the placement of advertising messages
• Collaborate with internal teams (e.g., creative, account management) to ensure seamless campaign execution
• Participate in client meetings and presentations to align media strategies

Preferred Qualifications

• Knowledge of modern tools and technologies in the field of content marketing, copywriting, and automation
• Enjoy working in a dynamic and creative environment and collaborating with cross-functional teams
• Ability to adapt flexibly and quickly to new requirements, trends, and technologies
• German language skills

Benefits

• Remote work, flexible hours
• Competitive salary
• Performance bonuses
• Comprehensive benefits
• Tailored development plans
• Ongoing training
• Clear path for career advancement