Paid Media Specialist

Summary

Join SentinelOne's Growth Marketing team as a data-driven media specialist. You will support various campaigns driving business growth, collaborating with global teams and external partners. Responsibilities include developing and executing paid media campaigns, optimizing performance, and working with internal and external stakeholders. This role requires 2+ years of experience in digital marketing and paid media, along with a strong understanding of media platforms and measurement systems. SentinelOne offers a competitive salary, comprehensive benefits, and a dynamic work environment.

Requirements

• 2+ years of experience in digital marketing, paid media, or a related role (internship experience counts)
• Working knowledge of paid media platforms like Google Ads, LinkedIn Ads, Demandbase, 6Sense, StackAdapt and other programmatic platforms
• Foundational understanding of media measurement systems (ad tags, pixels, UTMs, etc.)
• Experience with campaign setup, management and optimization
• Self-starter with a proven ability to work independently
• Experience collaborating with cross functional teams (creative, integrated marketing, web teams)
• Organized with the ability to manage multiple tasks and meet established deadlines
• Foundational understanding of media measurement systems (ad tags, pixels, etc.)
• Solution-oriented with a willingness to dig in and figure things out
• Strong Attention to detail

Responsibilities

• Support the global media team in developing and executing paid media campaigns
• Set up, manage and optimize campaigns to ensure proper campaign delivery, pacing and tracking
• Analyze various dimensions of performance and make optimization recommendations
• Work closely with internal teams to ensure paid media assets are built and delivered in alignment with campaign timing
• Work with external partners such as ad networks, and technology providers in support of campaign goals

Preferred Qualifications

Experience working with IT and technical audiences a plus

Benefits

• Medical, Vision, Dental
• 401(k)
• Commuter
• Health and Dependent FSA
• Unlimited PTO
• Industry-leading gender-neutral parental leave
• Paid Company Holidays
• Paid Sick Time
• Employee stock purchase program
• Disability and life insurance
• Employee assistance program
• Gym membership reimbursement
• Cell phone reimbursement
• Numerous company-sponsored events, including regular happy hours and team-building events