Remote Partner Marketing Manager

Summary

Join our team as a Partner Marketing Manager and develop co-marketing plans with key strategic partners to generate channel pipeline for the EMEA region. This role will partner closely with sales, marketing, and other teams to create a go-to-market plan supported by enablement activities, marketing campaigns, and events.

Requirements

• Highly adaptable with a sense of urgency: you have a proven ability to execute in a quickly evolving environment and cross-functional team environment with a high level of urgency
• Ownership and organization: you have a strong sense of ownership in your work, delivering high quality, detail oriented products and solutions
• Creative self-starter: you are comfortable developing your own creative solutions to problems without detailed guidance and executing on those solutions
• Influences stakeholders effectively: you are a strong communicator and are able to effectively share your vision to peers and cross-functional leadership
• Has a clear understanding of B2B SaaS sales and marketing processes
• 3-5 years of experience in channel marketing. Experience in cybersecurity is strongly preferred
• Bachelor’s degree in Marketing, Business Administration or related field
• Proven ability to plan and execute strategic campaigns with business partners
• Experience using marketing automation platforms and Salesforce.com
• Experience with a variety of demand generation approaches: digital, events, webinars, inbound, account based marketing, etc
• Highly self-motivated, accountable, proactive and thoughtful with a strong attention to detail
• Ability and willingness to travel to support campaigns as needed

Responsibilities

• Plan, execute and analyze co-marketing demand generation campaigns to increase overall channel business including, webinars, digital campaigns, account based marketing and more
• Develop creative approaches to engage our channel throughout the partner journey to bolster partner engagement and drive awareness
• Successfully forecast, evaluate, measure, and report on program effectiveness and ROI
• Build and manage all marketing aspects of the EMEA partner strategy including events and programs, in conjunction with our broader sales and marketing goals
• Own the management and operations of the EMEA Axonius Partner Advisory Council (PAC) including planning, execution and communication for our yearly summit
• Work closely with the Axonius sales team to identify and develop key strategic partners within target regions
• Generate partner specific content to support our strategic partners and improve overall program engagement and adoption
• Own the channel marketing communication strategy for all EMEA partners including communication copywriting, planning, and analysis
• Develop To Partner and Through Partner enablement and promotional content by working closely with various departments such as Sales, Brand Marketing and Product Marketing