Partner Marketing Program Specialist

Abnormal Security
Summary
Join Abnormal Security as a Partner Marketing Program Specialist and contribute to the Field & Channel Marketing team's success. You will collaborate with internal and external stakeholders to design and execute partner marketing campaigns, manage the partner portal, and oversee partner enablement initiatives. Responsibilities include coordinating payments, working with alliance partners, and supporting various marketing programs and events. The ideal candidate is highly organized, detail-oriented, and possesses excellent communication and interpersonal skills. This role requires a strong understanding of channel marketing and a willingness to learn and adapt in a fast-paced environment. Abnormal Security offers competitive compensation and benefits.
Requirements
- Ability to multitask while maintaining strong attention to detail
- Superior interpersonal skills and desire to collaborate with multiple stakeholders across the organization
- Exceptional written, verbal and presentation skills
- Dynamic, energetic, and highly organized, with the ability to prioritize and manage workloads effectively
- An eagerness to learn the ins and outs of channel/partner marketing
- Willingness to assist the Field and Channel Marketing team with various ad-hoc projects
Responsibilities
- Work with field, channel marketing and channel sales peers to help design campaigns for partners to drive new pipeline globally
- Oversee the operations of Abnormal Securityβs partner portal including suggesting new content, maintenance and user experience, as well as troubleshooting portal issues
- Execute quarterly enablement webinar, newsletter and ad-hoc communications to partners
- Assist in creation and execution of global campaigns to/through partners
- Manage Through-Channel Marketing Automation platform, including suggesting new campaigns for partners to send to their customers
- Coordinate payment processing of SPIFFs and Incentives monthly
- Partner closely with our alliances team and our alliance partners, including Microsoft and CrowdStrike, to drive demand generation activity
- Interface with content and product marketing teams to identify key assets to share with partners
- Support Field & Channel Marketing team with event logistics and assist with national (partner) programs and events, as needed
- Organize shared channel marketing drive to ensure documents are easily accessible
- Support global channel programs including partner sales kickoffs, quarterly business reviews, partner summits and new program launches
- Become a Salesforce reporting wizard to help pull valuable data to support our channel sales team
- Ensure partner enablement materials (trainings, content, resources) are up to date
Preferred Qualifications
- BS degree in Marketing, Business Management or other related field
- Experience with Salesforce.com, Impartner and Marketo desirable
- Experience in event planning and execution
- Experience working in a fast-paced high-tech start-up
Benefits
- Bonus
- Restricted stock units (RSUs)
- Benefits
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