Performance Marketing Coordinator

Summary

Join Employment Hero, a fast-growing SaaS unicorn, as a Performance Marketing Coordinator! This full-time, fully remote role, supporting the APAC timezone, focuses on managing Google Search campaigns. You will be responsible for campaign creation, optimization, A/B testing, reporting, and collaboration with the marketing team. The ideal candidate possesses 2-4 years of performance marketing experience with a strong Google Ads focus, preferably in SaaS. Enjoy a dynamic, remote-first work environment with numerous perks and benefits.

Requirements

• 2-4 years in performance marketing with a strong focus on Google Ads, preferably with SaaS software background
• Expertise in Google Ads Manager, Google Analytics, and campaign tracking implementation
• Strong skills in campaign optimization, data analysis, and budget management
• Familiarity with ad extensions, automated rules, and advanced bidding strategies
• Self-motivated, detail-oriented, and capable of working independently in a remote setting
• Excellent time management and collaboration skills

Responsibilities

• Assist in creating and launching Google Ads campaigns across various formats, including Search, Display, Shopping, and Remarketing
• Optimize ad copy with compelling headlines and descriptions aligned with campaign objectives
• Regularly review search term reports to identify negative keywords and refine targeting
• Monitor quality scores, impression share, and search terms, adjusting bids and budgets to meet KPIs
• Pause low-performing keywords, ads, or placements and redirect resources to better-performing elements
• Manage budgets to ensure campaigns are spending on target
• Perform ongoing optimization of keywords, bids, and ad groups to maximize ROI
• Conduct and report on A/B tests for ad variations and landing pages, identifying winning strategies
• Monitor week-on-week campaign performance metrics, analyze trends, and identify opportunities for improvement
• Set up and maintain conversion tracking using Google Tag Manager and Google Analytics
• Provide weekly and monthly reports with actionable insights to improve performance metrics (CTR, CPC, ROAS)
• Work closely with the APAC marketing team to align campaigns with regional goals
• Stay updated on the latest platform features and paid media trends to refine strategies

Preferred Qualifications

Degree in Marketing, Communications, or related field

Benefits

• A generous budget for your home office
• Cutting-edge tools and technology
• Reward and recognition programs - because great work should be recognised and rewarded
• Cashback offers and discounts on popular brands through our Swag app
• Employee Share Option Program: be an owner of Employment Hero
• Annual Global Gathering - so far we’ve been to Thailand, Vietnam, Bali and are excited to meet in Dubai in 2025