Product Marketing Manager, Enablement

Summary

Join Deel, a global leader in international payroll and compliance, as a Product Marketing Manager for Enablement. You will bridge the gap between product marketing and sales, creating impactful tools and resources to empower sales teams. This pivotal role drives product adoption, enhances sales productivity, and ensures alignment between product positioning and customer needs. Responsibilities include creating enablement materials, collaborating with cross-functional teams, identifying user needs, developing research plans, and running experiments to optimize go-to-market strategies. The ideal candidate possesses 2+ years of product marketing experience in a fast-paced environment, strong understanding of sales processes, exceptional communication skills, and an analytical mindset. Deel offers competitive pay, benefits, and perks, including remote work flexibility and stock grant opportunities.

Requirements

• 2+ years of product marketing experience in fast paced environment (preferably in a hyper growth global tech company)
• A strong understanding of sales processes and the ability to tailor materials to different stages of the buyer journey and different personas
• Exceptional communication and collaboration skills to align cross-functional teams
• Analytical mindset to measure impact and continuously refine enablement strategies
• An eye for design and attention to detail, ensuring enablement materials are visually appealing, easy to use, and aligned with brand guidelines

Responsibilities

• Create and maintain a comprehensive suite of enablement materials, including one-pagers, pitch decks, product comparison sheets, talk tracks, outreach emails, and objection-handling guides, to equip the sales organization for success
• Working closely with designers, copywriting, marketing and sales teams to brief them with the user insights, value props and messaging in order to successfully execute go-to-market campaigns
• Identifying user needs by deeply understanding our customers and how our product works globally, to create data-driven, actionable insights for product teams
• Developing research plans to uncover customer insights, steer & validate the product roadmap, and stay on top of the competitive landscape
• Running experiments to test hypotheses and bring analytical rigor to campaigns for informing the go-to-market strategy. Delivering campaigns with a strong bias for growth & business impact

Benefits

• Provided computer equipment tailored to your role
• Stock grant opportunities dependent on your role, employment status and location
• Additional perks and benefits based on your employment status and country
• The flexibility of remote work, including WeWork access where available