Rula is hiring a
Provider Marketing Manager

Summary

Join Rula as a Lifecycle Marketing Manager and shape the future of provider engagement and acquisition by driving impactful, personalized campaigns across multiple channels.

Requirements

• 4+ years of experience in a B2B lifecycle or retention marketing role, with a proven track record of driving engagement and acquisition through multi-channel campaigns
• 4+ years of experience collaborating with sales teams to manage and optimize the MQL to SQL handoff process, with a strong understanding of lead scoring and sales funnel dynamics
• Hands-on experience with marketing automation platforms (e.g., Iterable, Salesforce, HubSpot), including the ability to set up, automate, and optimize campaigns
• Strong analytical skills, with the ability to interpret data, run A/B tests, and make data-driven decisions to improve campaign performance
• Excellent project management skills, capable of managing multiple campaigns and initiatives simultaneously while maintaining attention to detail
• Exceptional communication skills, able to convey complex strategies clearly and collaborate effectively across teams like Product, Sales, and Provider Success
• Self-starter with excellent organizational skills and the ability to thrive in a fast-paced, cross-functional environment

Responsibilities

• Drive impactful, personalized campaigns that reach mental health providers across multiple channels
• Collaborate with dynamic teams in product, sales, and clinical to optimize every step of the provider journey—making sure our communications are seamless and effective

Benefits

• 100% remote work environment from anywhere in the US
• Competitive pay and benefits that don’t change based on location
• Health benefits: medical, dental, vision, life, disability, and FSA/HSA
• Access to our 401(k) plan
• Generous time off policies, including 2 company-wide shutdown weeks each year (for most employees) to focus on self-care
• Paid parental leave
• Employee Assistance Program (EAP)
• Stipend to ensure your home office sets you up for success
• Quarterly department stipend for team building or in-person gatherings
• Wellness events and lunch & learns spanning many topics