Remote Performance Marketing Manager

Summary

Join NerdWallet's dynamic team as a Performance Marketing Manager! You'll optimize SEM efforts, collaborate cross-functionally, and contribute to shaping the future of digital marketing. We offer an inclusive environment that values open communication, informed risk-taking, and relentless self-improvement.

Requirements

• 3 to 4 years of experience in digital marketing with a focus on SEM
• Proficiency in Google Ads, Bing Ads, and other PPC platforms
• Strong data analysis skills with experience in spreadsheets and pivot tables
• The ability to manage multiple projects and collaborate across teams
• Strong communication skills and a data-driven mindset
• A bachelor’s degree in marketing or a related field

Responsibilities

• Manage and optimize SEM campaigns across platforms like Google Ads and Bing Ads
• Conduct keyword research and optimize ad copy for improved click-through rates (CTR) and conversions
• Collaborate across teams to align marketing efforts with business goals, contributing to our overall strategy
• Analyze campaign performance metrics (CTR, CPC, CPA) and provide actionable insights
• Execute A/B testing to drive optimization across campaigns and landing pages
• Stay on top of industry trends and algorithm changes to continuously improve performance

Benefits

• Industry-leading medical, dental, and vision health care plans for employees and their dependents
• Rejuvenation Policy – Vacation Time Off + 11 holidays + 4 Mental Health Days Off
• New Parent Leave for employees with a newborn child or a child placed with them for adoption or foster care
• Mental health support
• Paid sabbatical for Nerds to recharge, gain knowledge and pursue their interests
• Health and Dependent Care FSA and HSA Plan with monthly NerdWallet contribution
• Monthly Wellness Stipend, Cell Phone Stipend, and Wifi Stipend
• Work from home equipment stipend and co-working space subsidy
• 401K with company match
• Disability and Life Insurance with employer-paid premiums