Remote Performance Marketing Manager
Project Growth
Job highlights
Summary
Join our marketing firm as a Performance Marketing Manager and lead paid media strategies across multiple digital channels, collaborating with cross-functional teams and directly interacting with C-suite executives. As a key member of our team, you'll drive impactful results for clients through campaign strategy development, performance analysis, client collaboration, creative strategy, campaign execution, team collaboration, budget management, and testing & optimization.
Requirements
- 3-5+ years of experience in paid digital marketing with a focus on Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and other platforms
- Proficiency in data analysis using tools like Google Analytics and Excel, with the ability to translate data into actionable insights
- Extensive experience managing and optimizing campaigns across major digital advertising platforms, including Google Ads, Meta, and YouTube
- Strong communication abilities, both written and verbal, with the skill to present complex data in a simple, meaningful way to clients and executives
- Experience working alongside creative teams, providing input on ad creatives that drive performance and align with campaign strategies
- A collaborative mindset with a passion for working in a team-driven environment, where success is achieved together
Responsibilities
- Build and execute paid media strategies that align with client goals across SEM, paid social, display, and video campaigns
- Analyze campaign performance using tools like Google Analytics and Tag Manager, identifying trends and opportunities for optimization to drive growth and improve ROAS
- Serve as the primary point of contact for clients, presenting clear, actionable insights and campaign performance reports directly to C-suite executives
- Collaborate with copywriters, designers, and creative teams to develop and iterate on high-impact ad creatives. Ensure continual testing and evolution of creative assets to drive performance
- Oversee the execution of paid media campaigns on platforms like Google Ads, Meta (Facebook/Instagram), and YouTube. Ensure campaigns are set up to deliver results aligned with client expectations
- Foster a collaborative environment, working closely with team members to support campaign management. Align the team on goals and drive towards success through collaboration and shared ideas
- Manage and optimize campaign budgets, maximizing the efficiency of client ad spend to hit aggressive ROAS and revenue targets
- Champion continuous A/B testing of creative assets, bidding strategies, and other campaign elements to identify areas for improvement and drive innovation
Job description
Our client is a marketing firm that specializes in helping businesses grow and scale through holistic marketing strategies. They provide a combination of performance marketing, affiliate-based PR, and strategic planning to clients across industries like e-commerce and SaaS.
Location:
Fully Remote, 9 AM - 5 PM EST
About the Role:
As a Performance Marketing Manager, youβll lead and execute paid media strategies across multiple digital channels, collaborating with cross-functional teams and directly interacting with C-suite executives. Your expertise in performance marketing, data analysis, and creative collaboration will drive impactful results for clients. Youβll be hands-on with campaigns, from strategy development to execution and optimization, ensuring client growth and strong ROI. This role offers exposure to various digital channels and is a fantastic opportunity for someone looking to grow into a holistic performance marketer.
Key Responsibilities:
- Campaign Strategy & Development:
Build and execute paid media strategies that align with client goals across SEM, paid social, display, and video campaigns. Develop strategic roadmaps outlining current performance and next steps for optimization.
- Performance Analysis & Optimization:
Analyze campaign performance using tools like Google Analytics and Tag Manager, identifying trends and opportunities for optimization to drive growth and improve ROAS.
- Client Collaboration & Executive Reporting:
Serve as the primary point of contact for clients, presenting clear, actionable insights and campaign performance reports directly to C-suite executives.
- Creative Strategy:
Collaborate with copywriters, designers, and creative teams to develop and iterate on high-impact ad creatives. Ensure continual testing and evolution of creative assets to drive performance.
- Campaign Execution & Support:
Oversee the execution of paid media campaigns on platforms like Google Ads, Meta (Facebook/Instagram), and YouTube. Ensure campaigns are set up to deliver results aligned with client expectations.
- Team Collaboration & Leadership:
Foster a collaborative environment, working closely with team members to support campaign management. Align the team on goals and drive towards success through collaboration and shared ideas.
- Budget Management:
Manage and optimize campaign budgets, maximizing the efficiency of client ad spend to hit aggressive ROAS and revenue targets.
- Testing & Optimization:
Champion continuous A/B testing of creative assets, bidding strategies, and other campaign elements to identify areas for improvement and drive innovation.
What Success Looks Like:
- Effective Campaigns:
Execute high-performing campaigns that drive customer acquisition and meet or exceed ROI targets.
- Growth Impact:
Demonstrate meaningful impact on client growth through performance-based strategies and optimizations.
- Client Satisfaction:
Build strong client relationships through effective communication, insights, and performance reporting.
- Cross-Channel Success:
Manage multi-channel campaigns with agility and ensure seamless execution across platforms.
Qualifications:
- Experience:
3-5+ years of experience in paid digital marketing with a focus on Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and other platforms.
- Analytical Skills:
Proficiency in data analysis using tools like Google Analytics and Excel, with the ability to translate data into actionable insights.
- Platform Expertise:
Extensive experience managing and optimizing campaigns across major digital advertising platforms, including Google Ads, Meta, and YouTube.
- Communication Skills:
Strong communication abilities, both written and verbal, with the skill to present complex data in a simple, meaningful way to clients and executives.
- Creative Collaboration:
Experience working alongside creative teams, providing input on ad creatives that drive performance and align with campaign strategies.
- Team Player:
A collaborative mindset with a passion for working in a team-driven environment, where success is achieved together.
Why Join Us?
Work with a passionate and results-driven team pushing boundaries in performance marketing. This role offers exposure to multi-channel campaigns for diverse clients and the chance to make a tangible impact on their success.
Application Process:
To be considered for this role these steps need to be followed:
Fill in the application form
Record a video showcasing your skill sets
Share this job:
Similar Remote Jobs
- π°$121k-$164kπUnited States
- πPoland
- πPoland
- πGermany, Spain
- πWorldwide
- π°$90k-$115kπCanada
- πUnited States
- πCanada
- πWorldwide