Senior Copywriter

Summary

Join Ejam and lead our copywriting efforts in creating compelling, conversion-driven content that propels our brands to new heights, with a primary focus on crafting outstanding landing pages and advertorials!

Responsibilities

• Create high-converting, persuasive copy for landing pages and advertorials
• Develop compelling narratives and sales arguments that drive customer action
• Optimize landing pages for conversion rate and user experience
• Craft engaging long-form content that educates and persuades potential customers
• Lead and mentor a team of copywriters, providing guidance, feedback, and training
• Develop and implement copywriting best practices and style guides, with a focus on landing pages and advertorials
• Oversee quality control for all copy produced by the team
• Write copy for quizzes, articles, and product listings
• Create marketing emails and retention campaigns as needed
• Collaborate with project managers, creative strategists, CRO specialists, and media buyers
• Generate hooks and write ad scripts for various platforms (TikTok, Instagram, YouTube, Facebook, etc.)
• Produce video ad scripts, static ads, and display ads as needed
• Work closely with project managers and video editors to ensure cohesive ad campaigns
• Harness AI tools to optimize copywriting efficiency while maintaining high-quality output
• Take initiative in editing and improving existing content, particularly landing pages and advertorials
• Stay up-to-date with industry trends and implement innovative copywriting techniques