Remote Senior Growth Marketing Manager

Summary

Join Wonderschool as a Sr. Growth Marketing Manager and drive growth through acquisition channels such as SEO and paid marketing, while making child care more accessible.

Requirements

• 5+ years of experience in growth marketing ideally at a marketplace or start up
• Strong SEO experience
• Hands on paid marketing expertise
• High analytical savviness w/ ability to run SQL
• Experience with marketing tools: GA4, Webflow, Statsig, Hubspot
• Use of AI to increase operational efficiency and channel optimizations

Responsibilities

• Own top of the funnel marketing initiatives that drive quality traffic and leads for our parent and provider segment
• Drive SEO growth and strategy via content and programmatic tactics
• Expand into paid marketing (via Google search and/or Meta) to drive provider revenue growth
• Constantly optimize for ROI looking at top level metrics and down funnel conversion rates
• Conduct a/b testing to increase conversion rates and user experience
• Own our marketing website experience including messaging, CRO, and UX
• Regularly analyze and optimize campaign performance to achieve business goals
• Collaborate with product, engineering, marketplace teams and outside agencies  to achieve goals

Benefits

• Health benefits offer up to 100% coverage for employee premiums and up to 80% for dependents
• Wifi, Employee Wellness, and co-working space reimbursements offered to all employees
• A flexible PTO plan, paid holidays, and mental wellness days
• Highly competitive parental leave policies, eligible to qualified individuals after 6-months of employment