Remote Senior Marketing Data and Automation Specialist
Sympower
πRemote - Worldwide
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Job highlights
Summary
Join Sympower's fast-growing team as a Senior Marketing Data Analyst & Automation Specialist and contribute to a more sustainable future! In this role, you'll collect, analyse, and optimise marketing data from multi-channel Demand Generation campaigns, build dashboards, automate workflows, and creatively use data to enrich account lists. You'll also play a key role in supporting semi-automated outreach campaigns, driving scalable growth across various regions.
Requirements
- Extensive experience in analysing multi-channel marketing data, interpreting KPIs, and delivering actionable insights to optimise campaign performance
- Proven expertise in designing, managing, and automating marketing operations workflows, including semi-automated outreach campaigns using platforms like HubSpot and Clay
- Strong technical proficiency in marketing automation, lead enrichment, and data optimization, with a track record of enhancing account lists and driving scalable growth
- Deep experience with HubSpot, marketing analytics tools, and leveraging AI for driving growth and improving marketing effectiveness
Responsibilities
- Collect, analyse, and report on marketing data through dashboards to track multi-channel campaign performance
- Collaborate with the marketing and sales teams to enrich target accounts, qualify leads through data-driven insights, and ensure smooth data handoff between systems
- Develop and manage automated workflows and processes that streamline marketing operations & semi-automated outreach campaigns via Clay & La Growth Machine
- Maintain and oversee the integration of marketing tools (e.g., HubSpot, Clay, ABM platforms) to ensure data accuracy and effective lead management
Benefits
- 30 Days Paid Holiday Leave
- 1 Day Paid Wellness Leave
- 1 Day Paid Birthday Leave
- Paid Maternity and Partner Leave
- Pawternity Leave
- Mental Health and Wellbeing Support
- Remote Office Budget
- Internet Allowance
- Development Plan & Budget
- Stock Appreciation Rights
- 2 Days Paid Volunteer Leave
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