Senior Brand Campaign Manager

Summary

Join We Are Rosie as a Senior Brand Campaign Manager for a 3-month contract with the potential to convert to a full-time position! This remote role offers a competitive hourly rate of $60 and benefits. You will be responsible for developing and executing marketing campaigns across various platforms to drive demand, customer acquisition, and brand awareness. The ideal candidate possesses 7-10 years of experience in client-side tech campaign management and a strong understanding of digital marketing, campaign management, and analytics. Responsibilities include strategic campaign development, end-to-end campaign management, performance optimization, data-driven decision-making, cross-functional collaboration, communication and reporting, and budget management.

Requirements

• 7-10 years of experience
• Must have client-side tech campaign management experience

Responsibilities

• Develop and execute creative campaigns based on their unique capabilities
• Handle all aspects of campaign lifecycle, from ideation to reporting, including budget allocation, creative development, campaign builds, optimization, and performance monitoring
• Continuously analyze campaign performance, identify areas for improvement, and implement optimization strategies to achieve desired results
• Collaborate with data science, marketing analytics, and martech teams to track performance, measure attribution, and conduct experiments
• Work closely with internal teams (e.g., product, business development, customer success) and external parties (e.g., advertising agencies)
• Clearly communicate channel performance and test learnings to stakeholders, including senior leadership
• Analyze campaign performance data to identify trends, insights, and areas for optimization, leading to actionable recommendations
• Manage campaign budgets effectively and ensure that spending aligns with performance goals