Siena AI is hiring a
Senior Director of Growth Marketing, Remote - United States

Summary

The job is for a Senior Director of Growth Marketing at Siena, a remote-first startup revolutionizing the customer service industry with autonomous AI agents. The role involves developing and optimizing strategies for demand generation, managing partnerships, enhancing brand marketing efforts, nurturing community, and building a scalable social media presence.

Requirements

• 5+ years of experience in technology marketing, preferably within a B2B SaaS context
• 3+ years of management experience with a track record of building and leading high-performing teams
• Demonstrate success in launching and managing marketing campaigns that drive pipeline and growth results
• Strongly familiar with Hubspot, Google Analytics, Social Media platforms or similar systems
• Can leverage data and analytics to drive marketing strategies and decisions
• Must-have eCommerce or martech experience

Responsibilities

• Build and execute GTM strategies to drive a robust pipeline of high-intent leads and customers through multiple channels
• Own the creation, execution, and analysis of Siena’s growth initiatives
• Develop and manage Siena's brand marketing efforts to enhance brand awareness and positioning
• Nurture and grow Siena’s community by creating and implementing strategies to engage with our audience
• Develop a scalable, strategic social media presence with engaging content that builds our brand
• Collaborate closely with product in bringing new products to market and strategic GTM initiatives
• Build competitive playbooks that position Siena as the #1 leader in our category
• Manage agency partnerships, syndicate relationships, and related tech vendors to support our marketing initiatives
• Proactively partner with leaders in sales development, marketing, and success
• Build and lead an excellent team of GTM professionals

Preferred Qualifications

• Experience with Conversational AI, or customer service platforms
• Demonstrated ability in influencing product development and roadmap priorities based on community and the market's feedback and data, ensuring product aligns with customer needs
• A background in project management, with strong analytical and problem-solving skills

Benefits

• The flexibility to work from anywhere
• Flexible working hours
• Competitive salary and stock options
• Unlimited PTO with a minimum of 15 days off per year
• Growth stipend for continuous learning and expanding horizons