Senior Manager, Cybersecurity Content Marketing

Summary

Join SimSpace as a Senior Manager of Content Marketing and develop and execute a comprehensive content strategy aligned with company goals. You will create engaging content for various digital platforms, optimize content for SEO, and collaborate with cross-functional teams. Responsibilities include managing a content calendar, conducting market research, and analyzing content performance. The ideal candidate possesses excellent written and verbal communication skills, strong project management skills, and deep cybersecurity industry experience. SimSpace offers a competitive compensation package, health benefits, and a positive work culture that promotes work-life balance and professional development. This role requires 6+ years of experience in content marketing and 5+ years of creating content for cybersecurity audiences. The position is based full-time in the Eastern Time Zone.

Requirements

• Excellent written and verbal communication skills in (American) English, a strong command of grammar, and familiarity with the Associated Press Stylebook
• Demonstrated ability to create high-quality, engaging, SEO-friendly content across digital platforms
• Strong project management skills and hands-on expertise with tools such as Asana and end user proficiency with WordPress
• Experience using analytics tools like Google Analytics to monitor content performance and make data-driven decisions
• An analytical mindset to interpret data and metrics and optimize content performance
• Be based full-time in the eastern time zone
• Have 6+ years of experience in content marketing
• Bring 5+ years of creating content specifically intended for cybersecurity audiences
• Be self-motivated, proactive and able to work independently and collaboratively in a fast-paced environment
• Possess proficiency in content management and social media tools like HubSpot and/or Buffer
• Hold a Bachelor’s degree, or commensurate experience, in English, communications, journalism, or a related field

Responsibilities

• Develop and execute a comprehensive content strategy that aligns with our company goals, elevates our brand identity, and attracts and engages our target audiences
• Create and manage a content calendar that delivers timely content across various digital platforms to drive brand awareness and fuel lead generation through strategic content marketing in support of an account-based marketing go-to-market motion
• Create high-quality and compelling content across multiple platforms, including website copy, blogs, social media posts, and email marketing campaigns
• Optimize content for search engines (SEO), while ensuring consistent brand messaging and tone of voice
• Collaborate cross-functionally to gather guidance and requirements and develop content to fuel marketing all types of marketing campaigns, from industry-wide thought leadership efforts to product announcements, to highly tailored account-specific campaigns
• Research industry trends, market insights and competitor analysis to inform content development and identify opportunities
• Collaborate with designers, videographers and other stakeholders to oversee the content creation of visually appealing and multimedia-rich assets
• Monitor and analyze content performance metrics, such as website traffic, engagement rates and conversions, and make data-driven recommendations
• Ensure brand consistency and compliance with the company’s style guide and voice across all content deliverables
• Manage and maintain content and content repositories to ensure content is organized and easily accessible for future use
• Stay updated with industry best practices, emerging trends and evolving content formats to enhance content marketing initiatives continually

Benefits

• Comprehensive medical, dental, and vision benefits, plus savings plans—coverage starts on day one!
• Access to company-paid counseling, coaching, and resources for you and your family through Spring Health
• Plan for your future with a 401(k)-retirement savings plan featuring a company match
• Take the time you need with unlimited vacation and dedicated health & wellness days. SimSpace provides flexible solutions to meet the diverse work-life needs of team members
• Paid leave plans to support you and your loved ones during life’s most important moments
• Equity stock options at hire, with annual performance-based grants—become an invested stakeholder in our shared success
• Earn $1,500–$3,500 for every qualified hire through our employee referral program
• Full- and partial- subsidized membership plans and equipment discounts to help you reach your personalized fitness goals
• Access a LinkedIn Learning membership to prioritize your personal and professional development
• Monthly reimbursements for meaningful connections with teammates through our SocialSpace Community
• Legal plan coverage, pet insurance, wellness reimbursements, and more to simplify life’s details
• Base salary range: $135,000 - $190,000, reflecting our confidence in your expertise and impact, with the opportunity for annual bonuses tied to company performance and individual contributions