Senior Manager, Growth Partnerships

Summary

Join Alma, a leading mental health care company, as a Senior Manager, Growth Partnerships. In this role, you will develop and execute strategies to expand Alma's presence on third-party directories and affiliates, manage influencer partnerships, and optimize ROI. You will collaborate with cross-functional teams, negotiate partnerships, and leverage data-driven insights to achieve growth objectives. The ideal candidate possesses extensive experience in affiliate marketing or growth partnerships, strong analytical and communication skills, and a proactive, results-oriented approach. Alma offers a remote-first work environment and a comprehensive benefits package.

Requirements

• You have 6-8 years of hands-on affiliate or growth/channel partnerships experience
• Proven experience developing partnership strategies, discovery criteria, negotiating contract terms, commission structures, and partnership agreements
• You are extremely agile and good at building and maintaining long-term, high-impact partner relationships
• Strong communication and organization skills
• Strong analytics skills with a data-driven approach to testing, optimization and measurement
• You can comfortably oscillate between strategy and tactical optimizations
• You have a test and learn mindset, with a strong bias toward action
• You’re able to monitor processes, progress, results and design feedback loops into your work across cross-functional stakeholders
• You demonstrate strong decision making through thoughtful and smart data analysis
• Proactive, collaborative, and results-driven work style

Responsibilities

• Proactively source partnerships with direct-to-consumer affiliates & directories
• Conduct partnership discovery, assessing ROI, LOE and scale of each potential partner; prioritize
• Maintain partner relationship: negotiate rates, onboard and launch partnerships, monitor performance, optimize placements and roster file, serve as primary point of contact
• Identify synergies, and co-develop online or offline affiliate marketing strategies with partners. Stand up virtual events or webinars to drive new consumers into the Alma journey
• Coordinate with cross-functional peers across Product, Engineering and Ops to prioritize, test and launch directory partnerships and affiliates
• Oversee the distribution and management of provider listings on 3rd party consumer directories, ensuring accuracy and optimization. Own coordination with Marketing Web, PMM and Ops to create internal and provider-facing go-to-market communications
• Develop partnership strategy and feedback loop; utilize tools and automation to streamline manual processes such as provider profile updates, increasing efficiency and reducing the potential for errors across partner sites
• Manage influencer agency partnership, ensuring influencers align with brand awareness goals and vetting criteria
• Report on partnership and influencer performance, providing recommendations for optimization to improve the reach and effectiveness of Alma’s affiliate, directory or influencer presence

Benefits

• We’re a remote-first company
• Health insurance plans through Aetna (medical and dental) and MetLife (vision), including FSA and HSA plans
• 401K plan (ADP)
• Monthly therapy and wellness stipends
• Monthly co-working space membership stipend
• Monthly work-from-home stipend
• Financial wellness benefits through Northstar
• Pet discount program through United Pet Care
• Financial perks and rewards through BenefitHub
• EAP access through Aetna
• One-time home office stipend to set up your home office
• Comprehensive parental leave plans
• 11 paid holidays, 1 Alma Mental Health Day, and 1 Alma Volunteering Day
• Flexible PTO