MediaRadar, Inc. is hiring a
Senior Manager, Product Marketing in United States

Logo of MediaRadar, Inc.
Senior Manager, Product Marketing
🏢 MediaRadar, Inc.
💵 ~$130k-$150k
📍United States
📅 Posted on Jul 11, 2024


The job is for a Senior Manager, Product Marketing at MediaRadar, a company offering comprehensive advertising analysis. The role involves strategy and development, commercial training and enablement, thought leadership and client engagement, industry partnerships and education, and requires 7-10 years of experience in customer-facing product marketing.


  • 7-10 years in a customer-facing product marketing role managing go-to-market, product and commercialization strategy, including packaging and positioning, industry thought leadership, and commercial enablement, learning, and development
  • Extensive experience in marketing, media, data insights, and/or analytics space. SaaS Adtech and Martech experience preferred
  • Deep subject matter expertise in the advertising and marketing industry, understanding the needs and challenges of advertisers (brands/agencies) and media owners (publishers) related to media mix, brand and creative strategy, data insights, and marketing analytics


  • Lead the development of product/solution packaging, positioning, buyer themes, product launch, and roadmap commercialization strategy
  • Create and disseminate sales/commercial playbooks, including key collateral artifacts (e.g., pitch decks, solutions and buyer persona cheat sheets, battlecards)
  • Develop solution/buyer/product training content across all commercial teams (SDRs, Solutions Engineers, Sales, Account Management) in collaboration with the Commercial Training and Enablement function
  • Conduct competitive and marketing industry positioning, conquesting, and win/loss analysis
  • Act as the primary solutions expert across all marketing functions and outputs, including PR, website, content, and paid/owned/earned media strategies
  • Lead continuous client feedback and retention initiatives to inform product and marketing strategies through QBRs, frequent client calls, and client advisory boards


  • Medical, Dental & Vision Insurance
  • 401k with Company Match
  • Paid Vacation, Sick Time, and Holidays
  • Transit Discounts
  • Summer Fridays
  • Base salary is up to 160,000 based on experience, plus bonus
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