Intus Care is hiring a
Senior Marketing Manager, Remote - Worldwide
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Senior Marketing Manager
🏢 Intus Care
💵 $120k-$140k
📍Worldwide
Please let Intus Care know you found this job on JobsCollider. Thanks! 🙏
Summary
The job is for a Senior Marketing Manager at Intus Care, a healthcare analytics company. The role involves managing traditional marketing responsibilities, collaborating cross-functionally with product teams, conducting market research, developing standardized language, creating sales materials, executing outbound lead generation campaigns, overseeing the website, and ensuring a healthy marketing funnel.
Requirements
- Proven experience as a digital health marketing leader
- At least 7 years of experience in digital health marketing
- Extensive track record of successfully supporting marketing and go-to-market strategies for complex product launches
- Experience working closely with product teams to understand complex products and create resonating messaging
- Deep understanding of various healthcare models within the value-based care space
- Strong project management skills with the ability to develop detailed project and marketing plans
- Excellent communication and interpersonal skills, with the ability to collaborate with individuals and teams of varying backgrounds
- Demonstrated ability to deliver consistent results autonomously and manage multiple priorities in a fast-paced environment
- Must reside in the United States of America
Responsibilities
- Manage traditional marketing responsibilities, including core messaging, brand building, and lead generation campaigns
- Collaborate cross-functionally with the product team and product owners to understand the value propositions of our offerings and align on product launch timelines
- Lead initiatives to enhance and strengthen our brand presence across various channels, ensuring consistent and impactful brand messaging
- Conduct comprehensive market research to gather insights and data that inform our messaging, positioning, and overall marketing strategy
- Develop a cohesive story and messaging framework that reflects our offerings and company mission
- Equip sales teams with core messaging and presentations that adequately reflect our offerings
- Develop and implement standardized language and messaging guidelines to ensure consistency across all marketing materials and communications
- Responsible for working with contracted designers to create all sales presentations and collateral
- Design, execute, and optimize outbound lead generation campaigns to drive awareness and generate qualified leads
- Oversee the continuous improvement and refreshing of our website to ensure it reflects our brand, is user-friendly, and effectively converts visitors into leads
- Ensure a robust and healthy marketing funnel by continuously monitoring, analyzing, and optimizing lead generation activities
- Responsible for preparation and coordination for all relevant conferences
Benefits
- Competitive salary package
- Comprehensive benefits including health, dental, and vision insurance
- A collaborative, inclusive, and dynamic work environment
- Opportunities for professional growth and development
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Please let Intus Care know you found this job on JobsCollider. Thanks! 🙏