Solutions Marketing Manager

Summary

Join Canonical, a leading open source software provider, as their EMEA Marketing Manager! Develop and execute go-to-market strategies for key offerings, translate technical capabilities into compelling value propositions, and build multi-channel marketing campaigns. Collaborate with various teams to align messaging and accelerate pipeline. Define and track KPIs, own webinars and industry events, and support sales enablement. The ideal candidate possesses B2B marketing experience for enterprise IT products, familiarity with the EMEA market, and excellent communication skills. This fully remote role offers a competitive base pay, annual bonuses, personal learning budget, and various other benefits.

Requirements

• Experience in B2B marketing for enterprise IT products, SaaS experience
• Experience working with the EMEA market
• Excellent academic results, with Bachelor’s or equivalent in Business, Marketing, or STEM
• Excellent verbal, written, presentation skills in English
• Hands-on mindset and ability to test various marketing assumptions attributing to scaling the most efficient ways of achieving positive marketing results
• Growth mindset - enthusiasm for challenges and work ethic with a ‘can do’ attitude
• Objectivity and openness to others' views while continuously building a positive team spirit
• Proven ability to prioritise and meet deadlines without sacrificing quality

Responsibilities

• Develop and execute solution-focused go-to-market strategies across key Canonical offerings (e.g. security, apps, cloud infrastructure, or IoT)
• Translate complex technical capabilities into compelling value propositions for target industries and personas
• Build and manage multi-channel marketing campaigns aligned with solution-specific goals
• Collaborate with product management, sales, alliances, and marketing to align messaging, prioritize use cases, and support pipeline acceleration
• Define and track KPIs for demand generation, solution awareness, and engagement; monitor performance and iterate for impact
• Own webinars and industry events tied to solution areas: plan, execute, and coordinate holistic pre/post-event strategies
• Work with the growth engineering teams to segment, engage, and nurture audiences around relevant solution themes
• Support the sales enablement process by supporting the delivery of playbooks, messaging guides, competitive briefs, and customer-facing content with PMs

Benefits

• Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills
• In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation
• Fully remote working environment - we’ve been working remotely since 2004!
• Personal learning and development budget of 2,000USD per annum
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Parental Leave
• Employee Assistance Programme
• Opportunity to travel to new locations to meet colleagues at ‘sprints’
• Priority Pass for travel and travel upgrades for long haul company events