Smartcar is hiring a
Sr. Product Marketing Manager

Summary

The job is for a Senior Product Marketing Manager, Revenue & Growth at Smartcar, a company that provides developer-friendly vehicle APIs. The role involves developing GTM strategies, crafting product narratives, creating sales enablement materials, conducting research, and managing API endpoint introductions among other responsibilities. The position is remote within the United States.

Requirements

• 6-10 years of B2B SaaS product marketing experience with a strong focus on driving revenue and pipeline growth
• Proven track record of partnering with sales and technical teams to drive consultative selling strategies
• Quick learner of product and technical concepts
• Strategic thinker with the ability to execute in a fast-paced, ambiguous environment
• Strong verbal, written, and visual communications skills
• Metrics-focused, detail-oriented, and results-driven
• Experience with marketing automation and CRM tools (Ortto/Autopilot, Hubspot, Salesforce, etc.)
• Bachelor’s degree. Masters, advanced degree and/or MBA desirable

Responsibilities

• Develop and execute GTM strategies that increase sales pipeline, accelerate deals, and improve funnel conversions
• Lead marketing initiatives for key verticals including Energy & Utilities, EV Charging Networks, Predictive Maintenance, and Auto Insurance
• Craft compelling product narratives, positioning, and messaging tailored to various personas and use cases
• Create impactful sales enablement materials, including playbooks, pitch decks, 1-pagers, solution briefs, competitive battle cards, ROI calculators, demos, and more
• Conduct in-depth customer, competitive, and market research to inform marketing, sales, and product strategies
• Manage new API endpoint introductions, feature releases, pricing, packaging, and branding efforts
• Support industry and solutions marketing campaigns, customer marketing initiatives, social media, paid digital, PR/AR, and industry events
• Establish and track KPIs that matter
• Manage agency and contractor relationships as needed

Benefits

• Base salary determined by years of experience: $125,000 - $170,000, plus a 7.5% variable
• Equity
• Remote work within the United States
• Health, Dental and Vision covered at 90% for all plans and 80% coverage for dependents, which amounts to approximately 11 thousand dollars a year
• 401K matching at 4%
• Unlimited PTO
• Wellness stipend of $50 a month
• Cell phone and Internet stipend of $50 a month
• $300 yearly learning and development stipend
• $350 work-from-home stipend
• 8 weeks of 100% paid parental leave with an additional 4 weeks unpaid, 1-week half day ramp back time and a 5 week Factor subscription
• 10 days of paid bereavement leave