token.com is hiring a
Web3 Business Development Lead

Summary

The job is for a Web3 Business Development Lead at token.com, a company that encourages diversity and promotes equality. The role involves driving adoption, fostering strategic partnerships, and expanding the reach of crypto/web3 token projects within the ecosystem. The position requires someone based in the UK, EU or MENA.

Requirements

• Proven experience in business development, partnerships, or a related field, preferably in the crypto/web3 industry with a focus on tokens and DeFi
• In-depth understanding of blockchain technology, token economics, DeFi protocols, and the web3 ecosystem
• Excellent communication, negotiation, and interpersonal skills
• Strong analytical and problem-solving abilities
• Ability to work in a fast-paced, rapidly evolving environment
• Familiarity with crypto/web3 communities, platforms, and tools (e.g., Discord, Telegram)
• Entrepreneurial mindset and passion for the crypto/web3 space

Responsibilities

• Identify and pursue new partnership opportunities with crypto projects, protocols, DAOs, and DeFi platforms to drive adoption and engagement of Token.com’s product
• Develop and execute B2B marketing strategies to drive awareness, engagement, and adoption of the company's crypto/web3 products and services among enterprises, institutions, and other Token/crypto clients
• Conduct market research and analysis to understand industry trends, user needs, and potential use cases for the Token projects
• Build and maintain relationships with key stakeholders in the crypto/web3 ecosystem, including project teams, investors, influencers, and community members
• Create and manage B2B marketing campaigns across various channels, including email, content marketing, webinars, events, and account-based marketing (ABM)
• Negotiate and structure partnership agreements, ensuring alignment with the company's goals and product value propositions
• Collaborate with cross-functional teams like marketing, product, and engineering to ensure successful partnership execution and product adoption
• Represent the company at industry events, conferences, and online communities (e.g., Discord, Telegram) to promote the product and onboard token projects
• Develop and deliver compelling presentations, proposals, and educational content to potential partners and communities
• Track and report on partnership performance metrics, app adoption, and community growth