Business Development Representative

Summary

Join Wrike's Commercial team as a Business Development Representative (BDR)! In this role, you'll support marketing efforts by following up on leads, identifying new prospects, and conducting research. You'll personalize outreach, persuade prospects to meet with Account Executives, and qualify opportunities. Success requires strong communication, time management, and CRM experience. Wrike offers a fast-paced, collaborative environment with opportunities for growth. Excellent benefits include paid vacation, pension, life insurance, health insurance, income protection, and parental leave. The role is hybrid, allowing for a blend of in-office and remote work.

Requirements

• Full fluency in English
• Eagerness to learn and excel in Sales

Responsibilities

• Support marketing efforts by following up on inbound leads and inquiries
• Identify new prospects across the business of existing customers
• Understand our buyer personas and the needs/“pains” of your market
• Conduct research on the prospect and their organisation and leverage thoughtful personalisation in your outreach across email, phone and LinkedIn
• Persuade prospects to have a call or take a meeting with a Wrike Account Executive
• Qualify prospects to help improve conversion rates from Discovery Call to Opportunity
• Route qualified opportunities to the appropriate Account Executives for further development and closure
• Use tools such as Salesloft
• Work closely with other SDRs, Senior Sales Executives, and Marketing to improve and perfect our messaging
• Perform research on competitors, consumer behavior, market trends, product developments and lead acquisition methods
• Analyze customer personas and target audience demographics to generate leads
• Compile lists of potential leads to contact with information
• Make cold calls to connect with prospective customers or clients
• Develop and implement email campaigns to attract new leads
• Collaborate with sales teams to identify and convert prospective customers

Preferred Qualifications

• 1+ years experience in a Sales Development or similar role in a B2B business
• Positive and energetic phone skills, excellent listening skills, strong writing skills
• Ability to multitask, prioritize, and manage time effectively
• Demonstrated success of reaching monthly and quarterly targets
• Experience with CRM and opportunity management systems, preferably Salesforce
• Strong work ethic and a ‘Can Do’ attitude

Benefits

• 25 days of paid vacation
• Pension scheme
• Life Insurance plan
• Health Insurance
• Income Protection
• Parental leave (26 weeks paid for birth mothers, 4 weeks for non-birth parents)
• Hybrid work mode