Director, Growth Marketing
MongoDB
Job highlights
Summary
Join MongoDB as the Director of Acquisition Marketing and lead a high-performing team driving new customer acquisition and engagement. You will develop and implement innovative digital marketing strategies, oversee media buying, and build a strong team. Collaborate with cross-functional teams to optimize the customer journey and achieve marketing goals. This role requires extensive experience in B2B acquisition marketing, particularly in PLG environments targeting developers. The position can be based in New York City or remotely within the United States. MongoDB offers a comprehensive benefits package, including flexible paid time off, generous parental leave, and various other perks.
Requirements
- 10+ years of experience in acquisition marketing for a high-growth B2B or subscription-based business, ideally with experience in PLG environments targeting developers or technical audiences
- Proven track record of scaling acquisition programs and innovating in rapidly evolving, high-growth markets
- 4+ years of experience building, mentoring, and managing teams while fostering cross-functional partnerships across product, marketing, and sales organizations
- Exceptional analytical skills with the ability to build sophisticated frameworks, identify actionable insights, and optimize campaigns for measurable outcomes
- Strong decision-making skills, agility, and adaptability in a fast-paced environment
- A deep understanding of enterprise technology and the ability to communicate complex ideas clearly and persuasively to technical and non-technical audiences
Responsibilities
- Develop and implement forward-thinking strategies for acquiring and engaging new customers, leveraging paid media, SEO, SEM, display, social, and syndication
- Experiment with emerging channels, optimize existing ones, and refine approaches for scalable and efficient growth to support MongoDB’s growth trajectory
- Continuously evolve and expand the analytical and attribution models to measure the effectiveness of campaigns and channels
- Architect an integrated prospect journey by aligning inbound and outbound marketing tactics with cross-channel touchpoints
- Partner with cross-functional teams to optimize landing pages, ad creatives, and customer conversion paths to improve user experience and engagement
- Oversee MongoDB’s media buying agency relationships and in-house team to ensure best-in-class performance and ROI
- Lead strategy and execution for digital advertising, ensuring alignment with broader marketing objectives
- Build, mentor, and inspire a team of top-tier acquisition marketers
- Establish hiring needs, define career growth paths, and foster a culture of collaboration, innovation, and accountability
- Work hand-in-hand with demand generation, brand, and growth marketing teams to deliver programs that align with sales and marketing goals
- Partner with Product, Design, Data Analytics, and Experimentation teams to drive continuous improvement in ad creative, landing page performance, and overall acquisition tactics
- Lead efforts with content and technical teams to advance MongoDB’s SEO strategy, ensuring alignment with both technical requirements and content marketing goals
- Regularly report on performance, insights, and progress to senior leadership, highlighting key drivers and opportunities for continued growth
Preferred Qualifications
Experience with developer-focused marketing strategies
Benefits
- Flexible paid time off
- 20 weeks fully-paid gender-neutral parental leave
- Fertility and adoption assistance
- 401(k) plan
- Mental health counseling
- Access to transgender-inclusive health insurance coverage
- Health benefits offerings
- Equity
- Participation in the employee stock purchase program
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