Global Social Media Manager

Summary

Join IMG, a leading international medical insurance company, as our Social Media Manager! You will develop and execute a global social media strategy, creating engaging content across multiple platforms. This role requires a creative individual with strong communication skills and a deep understanding of social media trends. You'll collaborate with various teams, monitor performance, and optimize campaigns. The position offers a comprehensive benefits package and can be remote, hybrid, or in-office in Indianapolis, IN. We seek a candidate with 3+ years of experience and a proven track record of successful social media campaigns. Experience with global brands and multilingual capabilities are preferred.

Requirements

• Bachelor's or equivalent degree in Marketing, Business, Communication or related field
• 3+ years of proven experience as a Social Media Manager or similar role, with a strong portfolio of successful social media campaigns
• Deep knowledge of social media platforms, trends, and best practices
• Excellent writing, editing, and communication skills (written and verbal)
• Strong attention to detail, accuracy, and consistency
• Self-motivated, creative thinker, organized, and a problem solver
• Qualified candidates must be legally authorized to be employed in the United States

Responsibilities

• Develop and execute a comprehensive social media strategy that aligns with the company's overall marketing goals and objectives
• Identify target audiences and create tailored content strategies to reach and engage them effectively
• Achieve social media goals and KPIs, and continuously track performance to ensure objectives are met
• Create compelling, high-quality content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others
• Design and produce visual content such as graphics, infographics, and videos, working with designers and video editors as needed
• Ensure content is consistent with brand voice, style, and messaging
• Plan, execute, and manage social media campaigns to drive brand awareness, engagement, and conversions including management of content calendars to ensure timely and relevant posting
• Monitor and optimize campaign performance, adjusting strategies based on analytics and feedback
• Engage with followers and respond to comments and messages in a timely and professional manner
• Foster and grow online communities by actively participating in conversations and encouraging user-generated content
• Stay up-to-date with the latest social media trends, tools, and best practices
• Assist with other Communication team or Marketing Departments projects or tasks as needed

Preferred Qualifications

• Understanding of IMG’s products or the insurance industry
• Experience working with global brands in international markets & international social media platforms
• Multilingual or familiarity with deploying marketing strategies in multiple language

Benefits

• Comprehensive benefits package including Medical/RX/Dental/Vision insurance
• 401k Plan with company match
• Paid Time Off and Company Paid Holidays
• Free employee parking
• Casual dress environment
• Tuition reimbursement plan
• Location: Remote, hybrid and in-office available