Journey is hiring a
Head of Growth

Summary

The Head of Growth at Journey is a senior leadership position responsible for up-leveling marketing and sales efforts, developing a demand generation strategy, and increasing revenue. The role requires a strong understanding of B2B marketing and experience managing both demand generation and sales development functions.

Requirements

• 8+ years of marketing experience that includes enterprise digital marketing
• Early-stage (<25 employees) startup experience is a must
• 3+ years of experience working in digital health is desirable
• Experience managing both demand generation and sales development functions, with a focus on lead-to-customer conversion
• Demonstrable experience establishing and leading marketing strategy in a dynamic, fast-paced, early-stage start-up environment
• Excellent quantitative marketing skills with a successful track record of using data and analytics to improve conversion through the funnel by experimenting, and then scaling
• Outstanding communication and presentation skills; exceptional customer service and people skills
• Experience with relevant technologies (e.g., Salesforce, DemandBase, LinkedIn, HubSpot, Mixpanel)
• Strong experience in paid social and SEO

Responsibilities

• Translate Journey’s company objectives into a comprehensive demand-generation strategy with corresponding KPIs
• Oversee sales development, ensuring that outreach and lead qualification efforts align with demand generation strategies
• Collaborate closely with marketing and sales teams to refine messaging, processes, and qualification efforts
• Lead the development and execution of campaigns that convey a cohesive narrative through both online and offline channels
• Partner with cross-functional teams to build customer personas, generate new business, and accelerate the sales cycle
• Develop shared KPIs and reporting structures across both marketing and sales development functions
• Conduct quarterly demand gen planning to meet business goals, and lead retrospectives to evaluate campaign effectiveness
• Use a data-driven approach across all campaigns and channels to evaluate the effectiveness of tactics and better understand marketing attribution
• Manage the demand generation budget to ensure growth while maintaining a positive ROI
• Support sales enablement efforts, ensuring teams are equipped with the necessary content, tools, and training

Preferred Qualifications

• Committed to leading with humility, curiosity, and transparency, with a willingness to roll up your sleeves and dig into the work
• Able to operate in a player-coach role when needed to help problem-solve and develop talent

Benefits

• Remote First. We are a remote company. Where you live is where we are located
• Stock Options. We encourage an ownership mindset by giving full-time employees the opportunity to share in the success of Journey
• Medical, Dental & Vision Insurance. Journey contributes approximately 80% of the medical insurance premium for the employee and their family, provided through Aetna
• Unlimited PTO. We trust you to do what is necessary to get your job done while maintaining a healthy work/life harmony. We offer unlimited time off and encourage you to take it
• Parental Leave. 10 weeks of fully paid parental leave for birthing, non-birthing, and adoptive parents is available after one year of employment
• Fertility & Family Planning. In partnership with KindBody, Journey employees receive a discounted suite of services covering preconception to postpartum, as well as support for surrogacy, donor services, and adoption
• Wisdom Money. Team members receive $1,000 per year to spend on personal development activities, such as meditation classes and retreats, as they see fit
• Productivity Stipend. Team members receive $1,000 to spend on co-working spaces, a new desk chair, or whatever they need to make their work environment more comfortable
• Learning and Development. Journey is invested in your continuous growth. Each year, team members are eligible for up to $500 to spend on professional development opportunities of their choosing
• Journey’s Proactive Mental Health Program. Of course, team members and their loved ones have access to Journey Proactive EAP, our proactive mental health solution to stay happy, healthy, and mentally and emotionally fit
• Compensation. The salary range is $175,000/year to $200,000/year. Exact compensation may vary based on skills, experience, and location. Additional compensation includes bonus & equity