Integrated Campaign Manager

Summary

Join JumpCloud's Global Paid Media & Campaigns team as an Integrated Campaign Manager! This remote role in India requires 7+ years of digital marketing experience and expertise in managing multi-channel campaigns. You will lead campaign strategy, execution, and optimization across various channels, collaborating with cross-functional teams. Responsibilities include developing communication plans, defining key messages, and monitoring campaign performance. The ideal candidate possesses strong analytical and communication skills, experience with marketing tools, and demonstrated leadership capabilities. JumpCloud offers a remote-first work environment and a collaborative culture.

Requirements

• 7+ years of experience in digital marketing, campaign management, or a related role, preferably in SaaS or B2B industries
• Deep understanding of marketing funnels, demand generation, and digital marketing channels such as paid search, display, social media, and email marketing
• Exceptional organizational skills with the ability to manage multiple high-impact campaigns simultaneously
• Strong analytical skills with a proven ability to interpret performance data and make data-driven decisions
• Effective communicator with experience collaborating across global, cross-functional teams
• Expertise in marketing tools (e.g., HubSpot, Marketo, Salesforce, Google Analytics) and familiarity with campaign tracking and attribution
• Experience managing budgets and delivering campaigns that meet or exceed performance goals
• Demonstrated leadership capabilities and experience mentoring team members

Responsibilities

• Lead the strategy, execution, and optimization of integrated marketing campaigns across paid media, email, and digital channels to drive pipeline
• Develop comprehensive communication plans to ensure consistent messaging across campaigns and touchpoints
• Develop and own campaign roadmaps and priorities, ensuring alignment with business objectives
• Collaborate with Demand Generation, Content, SEO, Product Marketing, and other teams
• Define key messages and how they evolve through the customer journey, ensuring that messaging resonates at each stage of the funnel
• Decide which channels will deliver the most impact in driving prospects down the funnel, ensuring cross-channel alignment
• Act as a mentor and provide guidance to junior team members, supporting their professional growth
• Drive campaign innovation by identifying new opportunities, technologies, and approaches to improve performance
• Monitor campaign budgets and performance metrics, adjusting strategies to maximize ROI and deliver detailed campaign reports, including insights and recommendations, to key stakeholders

Preferred Qualifications

• Hands-on experience with Jira Project Management
• Experience marketing to an IT audience
• Experience with global campaign coordination and workflows, including working with regional teams for execution
• Familiarity with biddable media strategies and platforms such as Google Ads, Facebook Ads Manager, or LinkedIn Campaign Manager
• Ability to work a shifted schedule to accommodate various regional timezones

Benefits

Remote work