Integrated Campaign Senior Manager

Summary

Join Sword Health, a Forbes Best Startup Employer, and become our integrated campaign leader. You will be part of the B2B growth department leadership team, developing and executing high-impact marketing campaigns. Responsibilities include managing the campaign calendar, collaborating with cross-functional teams, tracking campaign performance, and optimizing strategies. This role requires 5-7 years of B2B campaign management experience, a proven track record of success, excellent creative and strategic thinking, and strong project management skills. We offer a stimulating, fast-paced environment, career development, competitive salary, and flexible work arrangements, including remote work and unlimited vacation. This position is based in Portugal and requires a valid EU visa.

Requirements

• 5-7 years of experience in campaign strategy and management in a B2B marketing environment, ideally in SaaS, tech, or healthcare
• A proven track record of developing and executing creative, high-impact marketing campaigns that drive measurable results and create a wow factor
• Excellent creative and strategic thinking, with a strong focus on performance optimization and data-driven decision-making
• Strong project management skills, including the ability to manage timelines, stakeholder expectations, and deliverables across teams

Responsibilities

• Develop and execute high-impact, multi-channel marketing campaigns that drive qualified leads and elevate Sword Health’s brand visibility
• Own the campaign calendar and manage cross-functional collaboration to ensure campaigns are delivered on time, within scope, and aligned with business goals
• Collaborate closely with the content, design, and performance teams to create and optimize integrated campaigns that resonate with target audiences and stakeholders
• Own campaign performance tracking, analyze key metrics, and provide actionable insights for continuous improvement across channels
• Push creative boundaries to position Sword Health as a leader in digital healthcare
• Develop and execute integrated B2B campaigns that drive measurable results in lead generation, brand awareness, and market positioning
• Manage the campaign calendar across all touchpoints and channels, ensuring alignment with overall marketing priorities and business objectives
• Drive materially disruptive strategies that challenge industry norms and position Sword Health as a category leader
• Partner with content, design, and performance teams to develop cohesive assets, messaging, and strategies
• Track, analyze, and report on campaign performance metrics, optimizing strategies to improve efficiency, engagement, and conversion rates

Preferred Qualifications

• A passion for creativity and innovation, with an eye for disruptive ideas that challenge industry norms
• A hands-on, proactive approach to campaign execution with a focus on continual optimization and process improvements
• Demonstrated success in elevating brand awareness through bold and unconventional marketing approaches
• Experience working closely with design and content teams to deliver integrated campaigns
• A portfolio or examples of past campaigns that have driven growth in lead generation or brand awareness
• Experience in the technology & startup / scale-up space (industry agnostic)

Benefits

• A stimulating, fast-paced environment with lots of room for creativity
• A bright future at a promising high-tech startup company
• Career development and growth, with a competitive salary
• The opportunity to work with a talented team and to add real value to an innovative solution with the potential to change the future of healthcare
• A stimulating environment with room for creativity
• A flexible environment where you can control your hours (remotely) with unlimited vacation
• Access to our health and well-being program (digital therapist sessions)
• Remote or Hybrid work policy
• Health, dental and vision insurance
• Meal allowance
• Equity shares
• Remote work allowance
• Flexible working hours
• Work from home
• Unlimited vacation
• Snacks and beverages
• English class
• Unlimited access to our Learning Platform