Marketing Associate, Product

Summary

Join Prelim, a rapidly growing, remote-first startup revolutionizing banking, as their Product Marketing Manager. You will be responsible for building the product marketing function from the ground up, crafting go-to-market strategies, developing product messaging, and leading product launches. This role requires strong communication, analytical skills, and experience in developing go-to-market strategies. You will work closely with product, sales, and marketing teams to drive awareness and adoption. Prelim offers competitive compensation, equity, and comprehensive benefits. If you are a self-starter excited to define the role of Product Marketing at Prelim, this is the opportunity for you.

Requirements

• A self-starter mentality with the ability to build something from the ground up. You’re excited about the opportunity to define the role of Product Marketing at Prelim
• Strong communication and storytelling skills, with a talent for distilling complex ideas into clear and concise messaging
• Experience developing go-to-market strategies and product positioning in competitive markets
• Analytical mindset with the ability to leverage data to inform decisions and optimize strategies
• A relentless focus on results—you’re driven to make an impact and deliver measurable outcomes
• A willingness to adapt quickly, pivot when necessary, and thrive in a fast-moving, high-growth environment

Responsibilities

• Create and own the go-to-market strategy for new product launches, ensuring alignment with overall business objectives
• Develop product messaging and positioning that communicates Prelim’s value proposition in a clear and compelling way
• Work directly with product and sales teams to deeply understand our customer base and develop strategies that drive product adoption
• Lead cross-functional efforts to ensure product launches are successful and resonate with target audiences
• Conduct market research and analyze competitors to stay ahead of industry trends and inform our product marketing strategies
• Create impactful sales enablement materials, including presentations, case studies, and product collateral
• Build systems to measure and optimize product marketing efforts based on performance data

Benefits

• Equity
• Full health, vision, and dental insurance
• Parental Leave
• Remote Office Setup Stipend
• Wellness Stipend
• $100,000 - $120,000 a year