Project Growth is hiring a
Marketing Demand Generation Lead

Summary

The job is for a Marketing Demand Generation Lead at a rapidly growing startup that helps brands bring their culture to life. The role involves developing and executing marketing strategies, generating leads, collaborating with sales teams, creating content, managing social media, testing and optimizing campaigns, and analyzing key performance metrics.

Requirements

• 3-5 years of experience in demand generation, digital marketing, or a related role
• Strong understanding of inbound and outbound marketing strategies
• Demonstrated success in generating and nurturing leads through various marketing channels
• Experience working closely with sales teams to align marketing and sales efforts
• Hands-on experience with creating content for various campaigns across channels
• Data-driven mindset with the ability to analyze and interpret key performance metrics
• Entrepreneurial spirit with a willingness to experiment, fail fast, and iterate quickly
• Native fluency in English, with excellent written and verbal communication skills
• Ability to thrive in a fast-paced startup environment

Responsibilities

• Spearhead demand generation efforts
• Develop and execute a comprehensive demand generation strategy
• Design and implement inbound and outbound marketing campaigns
• Work closely with the sales team to ensure alignment between marketing efforts and the sales cycle
• Help create high-impact content
• Develop and manage the social media calendar
• Continuously test and optimize campaigns

Benefits

• Be a key player in a rapidly growing startup with the opportunity to shape their marketing strategy and team
• Work closely with a passionate and driven founding team
• Flexible work environment with opportunities for growth and development