Marketing Manager, Content and Events

Summary

Join StackAdapt's dynamic Marketing team as a Marketing Manager, EMEA! Based remotely anywhere in Germany, you will build and execute the content marketing strategy for the UK, Germany, France, Spain, and UAE. Responsibilities include prioritizing and localizing existing content, developing country-level narratives, collaborating with various teams, and creating high-quality sponsored content. You'll need a background in journalism, creative writing, or communications, proven content marketing experience, exceptional writing skills, and fluency in English and German. StackAdapt offers a competitive salary, private medical insurance, a company pension scheme, work-from-home reimbursements, personal development support, an excellent parental leave policy, and a supportive culture.

Requirements

• An academic or professional background in journalism, creative writing or communications
• Proven experience in content marketing with a portfolio showcasing short and long-form content pieces
• Exceptional writing skills with demonstrated ability to craft content that drives awareness, education and conversation of prospects, customers and the industry
• Ability to excel in creative problem-solving and execution and have found new and innovative ways to elevate brands and thought leadership through written content
• Can speak to prior success in crafting content that supports lead generation and thought leadership
• Proven ability to communicate effectively and implement content with the right decision-makers and multiple stakeholders across local markets
• Excel in engaging clients and prospects effectively at events, taking charge on-site to ensure seamless execution and impactful regional engagements
• This role requires professional fluency in English and German, including the ability to write and communicate effectively for native-speaking audiences

Responsibilities

• Prioritise, localise, and set up KPIs for our existing content to support and ramp up our regional expansion and go-to-market strategy effectively in the UK, Germany, France, Spain, and UAE
• Ramp up country-level narratives in the EMEA region, identifying, coordinating and aligning with all key stakeholders
• Ensuring seamless collaboration and strategic consistency across markets. Your ability to communicate effectively with multiple teams will be critical in driving alignment and delivering impactful, localised messaging that resonates with each audience
• Brief and help deliver high-quality sponsored content initiatives with key EMEA publications, media and industry bodies within the programmatic industry
• Contribute to and execute a comprehensive content plan across various formats including guides, ebooks, blogs and more
• Be on top of local industry trends, and events and become a research guru to develop your content themes, thought leadership and stories that will resonate with buyers in each market
• Partner with local and global teams (EMEA revenue, product, digital or event marketing teams) to align the editorial calendar with upcoming marketing campaigns and amplify content to the right audiences and with the right local narratives
• Help to establish StackAdapt as a go-to resource for the most engaging and innovative programmatic content
• Partner with the events team to lead and host regional events and to drive engagement with clients and potential clients
• Work closely with the design team to present content in appealing, intuitive ways for a variety of audiences

Preferred Qualifications

Huge bonus if you’ve written about adtech or martech solutions!

Benefits

• Competitive salary
• Private Medical Insurance cover
• Auto-enrolment into the company pension scheme
• Work from home reimbursements
• Coverage and support of personal development initiatives (conferences, courses, etc)
• An awesome parental leave policy
• A friendly, welcoming, and supportive culture
• Our social and team events (virtually!)
• Take part in our walk and wander policy and work anywhere in the world