Marketing Operations Assistant

Summary

Join Platform Engineering as a Junior Marketing Operations Specialist and play a key role in managing webinar publishing and post-processing. You will work closely with the marketing team, handling end-to-end webinar management and using various tools. Strong attention to detail, organizational skills, and English proficiency are essential. This is a part-time role (0.5 FTE, 20 hours/week). You will manage webinar operations, execute marketing automation, optimize event processes, maintain data integrity, and support marketing campaigns. The role requires experience with HubSpot, Zoom, LinkedIn, Zapier, and G-Suite.

Requirements

• Attention to detail: A meticulous approach to executing tasks, especially when managing complex processes across multiple tools
• Strong organization and structure: The ability to juggle multiple projects, meet deadlines, and maintain a structured workflow
• Technical proficiency: Experience working with HubSpot, Zoom, LinkedIn, Zapier, and G-Suite
• Excellent English skills: Native or near-native English proficiency, with the ability to communicate clearly and professionally in writing and speaking
• Team collaboration: A team player who is eager to learn, adapt, and contribute to a fast-paced marketing environment
• Growth-oriented mindset: An openness to feedback and a desire to develop your skills and advance your career in marketing operations

Responsibilities

• Manage webinar operations: Coordinate, set up, and execute webinars from start to finish, ensuring smooth integration across platforms like Zoom, HubSpot, and LinkedIn
• Execute Marketing Automation: Build and manage workflows in HubSpot and Zapier to automate email sequences, event reminders, and follow-ups
• Optimize Event Processes: Ensure webinars are set up with the highest level of quality and accuracy, leveraging tools like Zoom, meetup, and LinkedIn for scheduling, promotion, and post-event analysis
• Maintain Data Integrity: Ensure all participant data is accurately captured, synced across tools, and used effectively for follow-up campaigns and reporting
• Support Marketing Campaigns: Assist in executing broader marketing campaigns tied to webinars, including lead capture, email outreach, and LinkedIn promotions

Preferred Qualifications

• Have experience managing webinars or live events in a marketing role
• Have worked in a tech startup or fast-paced environment
• Possess basic knowledge of analytics or reporting to evaluate webinar success