Leadtech Group is hiring a
Mobile User Acquisition Specialist, Remote - Spain

Summary

The job is for a Mobile User Acquisition Specialist at Leadtech, a digital business company. The role involves creating and optimizing social media campaigns for mobile apps, identifying new channels to grow the brand, analyzing data, collaborating with ASO specialists, and reporting on performance metrics.

Requirements

• 5 years of experience in Social Media Advertising
• Broad experience in working in mobile apps projects
• Proficient in Facebook and Instagram Ads is mandatory
• Strong knowledge in Google Analytics, Google Tag Manager & Firebase
• Advanced level in Google Ads Editor, Power Editor & Facebook Ads Manager
• Advanced Microsoft Excel skills
• Strong analytical skills
• Fluent in English and Spanish
• Very strong attention to detail
• Capable of managing multiple projects simultaneously
• Ability to work independently and synthesize large amount of data
• Flexibility, being able to adapt quickly to changing priorities

Responsibilities

• Create a paid social media campaign strategy for Mobile Apps
• Own and develop a social media plan including photo and video content
• Create and optimize Google Search and UAC. campaigns
• Build campaigns in different social media platforms including Facebook, Instagram, Twitter, Snapchat, TikTok
• Identify new channels with opportunity to grow and expand the brand
• Enjoy creating copies and editing them
• Execute AB tests, collect and analyze data, and insights in order to achieve maximum ROI in Social Media platforms
• Optimize copy and landing pages for paid social and display ads campaigns
• Collaborate with ASO specialists to maximize apps visibility
• Perform periodical competitor analysis
• Define retargeting/remarketing strategies
• Target audiences for each purpose
• Implement retargeting/remarketing campaigns
• Management and optimization of remarketing campaigns
• Compiling performance reports

Preferred Qualifications

Twitter, Snapchat, TikTok Ads experience is a plus

Benefits

• Top-notch private health insurance — includes dental and psychological services
• Full-time, permanent contract
• Flexible time off, no blackout dates, plus your birthday, Christmas’ Eve and New Year’s Eve off
• Remote work OR come into the office if you prefer!
• Flextime (7 – 9:30 a.m. / 3:30 – 7:30 p.m)
• Free Friday afternoons (a 7-hour workday!) + 35-hour week in July and August (free afternoons here we come!)
• Enhanced career path designed just for you
• External training budget
• Other: ticket restaurant, nursery tickets
• Budget for team-building activities
• We celebrate all company landmarks
• And when you come into the office, you’ll get free coffee and snacks, fresh fruit, and can enjoy our game room and the cool terrace overlooking the Mediterranean