Head of Product Marketing
closed
Level & Co.
π΅ $160k-$250k
πRemote - Worldwide
Summary
Join Level Home, a company redefining the smart home with technology that is simple, intuitive, useful, and invisible, as Head of Product Marketing to shape market presence and drive growth strategy.
Requirements
- 8+ years of experience in product marketing, with a focus on demand generation and product positioning and messaging
- Proven expertise in market research, competitive intelligence, product-market fit, and market need assessments
- Experience in the smart home technology space, with at least 3 years in the industry
- Strong communication skills and the ability to work collaboratively across teams and levels (incl facilitating C-level discussions)
- Experience leading hardware product launches into various channels (retail, commercial, professional integrator)
- Analytical and strategic mindset. Strong analytical skills, with a focus on data-driven decision-making
Responsibilities
- Become an expert in Levelβs products and value proposition while deeply understanding the customer and smart home product market across both consumer and commercial channels
- Ensure our value proposition and messaging differentiate our product portfolio in the marketplace, resonate with our target customers, and support our broader company vision and objectives
- Lead cross functional team to successfully launch new products across all go-to-market touchpoints
- Create messaging and positioning strategies that drive growth through brand and product awareness
- Identify and synthesize qualitative and quantitative customer feedback on products, develop a clear voice of the customer to internal stakeholders
- Have close collaboration with the product/engineering teams, marketing, and business partners to influence product roadmaps, sales targets, and sales effectiveness
- Work closely with demand gen team members to provide key messaging documents and guidance on in-market campaigns
- Lead pricing and promotional plans and decision-making process
- Drive clear and consistent brand voice, messaging and positive customer experience from discovery through purchase, set up and daily use
- Refine our brand identity and accompanying guidelines so there is a consistent source of truth for brand assets and messaging + tone
Benefits
- Estimated annual salary for this position is $160,000-$250,000 annually
- Performance bonus
- Health+dental+vision insurance
- 401K matching
- Disability benefits
- Parental leave
- Paid time off
This job is filled or no longer available
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