Remote Senior Growth Marketing Manager

Summary

Join Airbnb's Growth Marketing team as a Senior Growth Marketing Manager to drive top-line growth through search marketing campaigns and projects.

Requirements

• 8+ years of relevant SEM experience in a consumer-facing, fast-paced ecommerce company
• An agile marketer who is comfortable with an evolving team structure and willing to put on many hats and balance multiple projects
• Solid track record of successfully managing and executing large-scale B2C SEM campaigns and cross-functional projects
• Deep understanding of SEM strategy and management, with strong interest in how it works “under the hood” (i.e. tracking, marketing tech stack, tooling, privacy)
• Exceptional project management and organization skills, with meticulous attention to detail
• Experience working directly with Product and Engineering teams to drive technical projects
• Results-driven marketer with proven quantitative and analytical skills; should be extremely comfortable with Excel (functions, pivots, etc.) and reporting tools like Tableau and SQL
• Creative, methodical problem-solving skills with focus on efficient execution while balancing big-picture thinking
• Proactive & independent, always looking for ways to take initiative and improve existing programs/processes
• Must be a collaborative, cross-functional team player and comfortable partnering with a variety of teams from Engineering to Design
• Must exhibit superb verbal and written communication skills with a high degree of comfort interpreting results and communicating insights effectively to stakeholders and senior leadership

Responsibilities

• Help develop the strategy, enhancement, and execution of search marketing campaigns and projects across all engines
• Manage Airbnb's relationship with guests through end-to-end execution from strategy alignment to capturing business requirements
• Collaborate closely with key stakeholders across Product, Engineering, Data Science, Analytics, Brand and Creative to set and exceed aggressive growth targets
• Maintain strong relationships with Marketing Ops and Marketing Technology teams by having a deep understanding of our tech and tooling needs
• Execute flawlessly against local and global strategies driving growth, report on results and recommend next steps on scaling
• Work closely with regional cross-functional partners to action on demand/supply insights and seasonal moments to capitalize on
• Partner with brand marketing and merchandising by crafting the search and landing page strategies to support large company-wide initiatives and launches
• Serve as a subject matter expert in SEM to continuously improve execution and optimizations
• Own project management and cross-functional campaign development workflow with dedicated Product, Engineering, Analytics, Data Science, and Creative teams

Benefits

• US - Remote Eligible
• Base pay range: $136,000 — $160,000 USD