Senior Growth Marketing Manager

Summary

Join Prismic, a fast-growing company building a Headless Website Builder used globally, as a Senior Growth Marketer. This newly created role will focus on building and scaling the growth marketing function, initially concentrating on customer acquisition and activation. You will develop and own the growth marketing plan, lead a high-performing team, and drive high-quality demand generation. The role requires strong analytical skills, experience in B2B marketing, and a data-driven approach. You will collaborate cross-functionally and work with a modern MarTech stack. This is a remote position based anywhere in Europe.

Requirements

• 7+ years of experience in B2B marketing, growth or product with a proven track record in growth and demand generation through data-led marketing
• Hands-on execution and leadership experience, with the ability to build, scale, and lead a function and influence cross-functional projects
• Deep expertise in digital marketing channels, marketing automation, and MarTech stack management
• Strong analytical skills, with proficiency in data analytics, reporting tools, and performance measurement
• Builder mentality: a passion for designing systems, running experiments, and optimizing processes with a continuous learning mindset
• Excellent communication skills (written and verbal) in English
• Solution-oriented mindset with a curiosity for experimenting with emerging technologies
• Strong cross-functional collaboration skills, including experience working with internal teams and external partners/vendors
• Experience and familiarity in incorporating AI technologies into their tasks and workflows to enhance efficiency and innovation
• Willingness to travel to our headquarters on a regular basis (depending on your location, on a monthly or quarterly basis) for in-person team meetings and strategy sessions

Responsibilities

• Develop and own the growth marketing plan, to optimize and scale paid and organic channels, driving sustainable growth and revenue impact
• Build, lead and develop a high-performing, data-led global B2B Growth Marketing function . Initially you’ll work with a team of freelance contractors, with a plan to scale the team over time
• Foster a culture of curiosity, experimentation and testing , leveraging AI and a modern MarTech stack to drive performance
• Drive high-quality demand generation across both agency/direct sales and self-service segments through innovative, cost-effective paid and organic strategies
• Own channel performance and continuous optimization, identifying, testing, and refining the most effective acquisition strategies, with a strong focus on conversion rate optimization (CRO) and attribution modeling
• Optimize budget allocation dynamically, using historical data and real-time insights to maximize ROI across various channels
• Ensure seamless cross-functional collaboration between growth marketing, the wider marketing team, product, data analytics, and revenue teams to align strategies and drive scalable results
• Work closely with our external collaborators to develop high-performing ad creatives, copy, and content that resonate with target audiences

Preferred Qualifications

• Experience in the SaaS industry or targeting marketers or developers is a plus
• Familiarity with working in a global context and driving global demand, with an understanding of cultural nuances and best practices, especially around demand generation

Benefits

• Macbook: get top-notch tech to work with
• Home office budget: set up your ideal workspace
• International share-out, an opportunity to discuss current affairs and compare life in your respective countries, and escape from your usual bubble. Sessions are led by a public speaking expert
• Yoga classes: online and onsite, 3x a week
• Yearly company gatherings to take a break from the routine and give you the chance to meet the international teams!
• You get the chance to visit us from time to time and spend a few days at the Paris office
• We organize virtual events to stay connected with each other
• We also hold regular global meetings
• We do our best to nurture a relaxed and informal atmosphere, enabling you to feel supported, thrive at your job, and keep learning