Senior Manager, Campaign Operations

Summary

Join Newsweek as a Senior Manager, Campaign Operations and lead a team of Ad Ops Specialists in managing the complete lifecycle of digital ad campaigns. You will oversee campaign setup, launch, delivery, and optimization, serving as the primary contact for sellers, account managers, and clients. This role demands strong leadership, operational excellence, and deep understanding of ad platforms. You will mentor your team, ensure timely campaign launches, and collaborate with various internal teams. The position requires strong analytical and problem-solving skills, along with excellent communication and collaboration abilities. Newsweek offers an exciting opportunity to lead a talented team and contribute to impactful digital campaigns.

Requirements

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field
• 4+ years of experience in digital ad operations, including at least 2 years in a leadership or management role
• Proficiency with ad serving platforms (e.g., Google Ad Manager, Campaign Manager) and programmatic tools (e.g., DV360, The Trade Desk)
• Strong understanding of digital ad metrics, targeting, and optimization techniques
• Exceptional problem-solving and analytical skills, with a detail-oriented mindset
• Proven ability to manage multiple projects and deadlines in a fast-paced environment
• Excellent interpersonal and communication skills to engage with cross-functional teams and clients

Responsibilities

• Lead, mentor, and manage a team of Ad Ops Specialists, ensuring they deliver high-quality support for campaign execution
• Oversee workload distribution and prioritize tasks to meet deadlines effectively
• Conduct regular performance evaluations, provide coaching, and support career development initiatives
• Oversee the setup, trafficking, and management of digital ad campaigns across multiple platforms (e.g., Google Ad Manager, DV360, or other DSPs)
• Ensure campaigns are launched on time and meet performance KPIs, troubleshooting and resolving delivery or technical issues as needed
• Monitor ongoing campaign performance, providing actionable insights and recommendations for optimization
• Serve as the primary liaison for the sales team escalation matters, ensuring clear communication and alignment on campaign objectives, timelines, and deliverables
• Collaborate with internal teams (creative, analytics, product) to address client needs and resolve any challenges that may arise during campaigns
• Develop performance metrics and campaign summaries to stakeholders and clients as needed
• Develop and implement processes to improve campaign management efficiency and reduce errors
• Maintain detailed documentation of workflows, campaign setups, and troubleshooting guides
• Stay updated on industry trends, ad technology advancements, and platform changes to enhance team capabilities
• Ensure accurate tracking and reporting of campaign performance metrics
• Analyze data to identify trends and opportunities for optimization
• Provide post-campaign analysis, including insights on successes and areas for improvement

Preferred Qualifications

• Experience with reporting and analytics tools (e.g., Tableau, Looker, or Excel)
• Familiarity with industry standards such as VAST, VPAID, and viewability metrics
• Knowledge of creative asset formats and specifications (e.g., HTML5, rich media)