Senior Product Manager, Growth

Summary

Join our dynamic team as a Senior Product Manager for TROOP, shaping the direction of our product and driving our mission of making it easy to bring people together for in-person meetings.

Requirements

• 5+ years of Product Management experience within B2B SaaS startups/scale-ups, with hands-on PLG experience
• Proven PLG success: Demonstrated ability to drive growth through self-serve product initiatives, experimentation, and user-centric design
• Exceptional communication and collaboration skills: Comfortable working cross-functionally and influencing stakeholders to achieve PLG goals
• Experience with go-to-market strategies for product launches, especially in PLG contexts that prioritize in-product marketing and user adoption
• Experience in managing partnerships and integrations with third-party platforms and services, with a demonstrated ability to collaborate with external stakeholders
• Familiarity with API integration and the technical aspects of building and maintaining integrations

Responsibilities

• Define and drive a PLG strategy: Shape a product vision and roadmap aligned with PLG principles to maximize user acquisition, activation, and expansion directly through product experiences
• Optimize for user-driven growth: Partner closely with the growth team to build a seamless onboarding flow, foster in-product discovery, and design self-serve experiences that convert users to higher tiers of engagement
• Leverage customer insights and data: Conduct market and user research to identify pain points and opportunities, using data analytics to validate insights and refine product decisions
• Experimentation and iteration: Lead A/B testing and rapid experimentation cycles to refine product features based on real-time feedback, maximizing user engagement and retention
• Cross-functional collaboration: Collaborate with engineering, design, data, and customer success teams to launch and iterate on high-impact features that align with PLG metrics and goals
• Define and track PLG metrics: Set and monitor key performance indicators, including activation, retention, and monetization rates, and use data-driven insights to iterate and optimize features
• Drive user engagement and onboarding: Enhance and own the user journey, ensuring an intuitive experience that guides users to discover value quickly and achieve their desired outcomes with minimal friction
• Champion product innovation: Stay current with PLG and SaaS trends, leveraging insights from market research and competitor analysis to identify new opportunities for differentiation

Benefits

• Paid Time Off: We provide a generous PTO policy of 23 days per year, allowing you ample opportunity to relax, recharge, and have some well-deserved fun
• Healthcare Insurance: Healthcare insurance is provided and administered via DEEL/Aetna. We offer 3 plans and provide anywhere from 70-80% coverage monthly
• Dental + Vision Insurance: Dental and Vision insurance is provided and administered via DEEL/Guardian(VSP), we offer one plan for each and provide 90% coverage monthly
• Life Insurance: Life Insurance is provided and administered through DEEL/Guardian and we cover 100% of the cost
• Access to TalkLife: We offer access to “Talk Life” as a 100% free, anonymous platform where employees connect with others at any time for peer-to-peer support, offering and receiving advice, empathy, and encouragement regarding any situation on their mind
• Mental Health Budget: Yearly budget assistance for mental health support for all our employees
• Unforgettable Adventures: At TROOP, we cherish the bonds we create and the time we spend together. Each year, we embark on an incredible offsite to a surprise location, courtesy of TROOP