Senior Product Marketing Manager

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AfterShip

📍Remote - Canada

Summary

Join AfterShip, a Great Place to Work Certified company, as a Senior Product Marketing Manager and contribute to the growth of our marketing engine. You will leverage your SaaS software marketing experience and eCommerce industry knowledge to develop GTM strategies, sales enablement materials, and impactful product positioning. This high-visibility role requires a customer-centric approach, strategic thinking, and exceptional communication skills. You will collaborate cross-functionally, conduct user research, and stay updated on industry trends. The position involves working with the Global Marketing team, potentially requiring some flexibility in work hours to collaborate with the APAC team. AfterShip offers a remote-first work setup, competitive compensation, and various benefits.

Requirements

  • 4+ years of B2B product marketing experience; 2+ years of proven and demonstrable experience in industry solution GTM and product launches
  • Bachelor’s Degree in business or technical discipline, or equivalent years’ experience (MBA or equivalent experience preferred but not required)
  • Prior experience working within a high-growth SaaS company is required; experience in sales enablement and asset creation in eCommerce industry is required; And experience in AI is strongly preferred
  • Enthusiastic spokesperson/product marketing ambassador with exceptional communication and interpersonal skills
  • Ability to effectively create compelling written content
  • Analytical mindset with the ability to gather and analyze market data for informed decision-making
  • Capable of working proactively and independently, as well as collaboratively
  • Experience in global cross-functional collaboration to drive key initiatives, with the ability to handle multiple projects at the same time
  • Capable of cultivating an in-depth understanding of complex technical products, then simplifying and packaging them for a variety of personas and markets

Responsibilities

  • Develop an in-depth technical understanding of AfterShip’s products and features, acting as a subject matter expert cross-functionally
  • Collaborate cross-functionally on the creation of high-quality product collateral including sales decks, product use cases, solution briefs, messaging guides, case studies, web content, blog posts, and other assets to maximize the effectiveness and diversified use of our products in the market
  • Drive GTM strategies and cross-functional coordination to facilitate rapid and successful product and solution launches, positioning and sales enablement materials
  • Stay on top of the industry trends, new technology, competitor dynamics and ecommerce best practices to provide insights on GTM plans and enhance product messaging
  • Fuel our marketing engine and generate revenue demand with impactful, data driven product positioning, messaging and thought leadership
  • Leverage a variety of data feedback loops to plan and execute user research programs and complete user journeys to distill insights and refine our profile target personas
  • Additional responsibilities and duties as required

Preferred Qualifications

  • MBA or equivalent experience
  • Experience in AI

Benefits

  • Great Place to Work Certified: We’ve been recognized for our inclusive, values-driven culture that celebrates diversity and collaboration
  • Innovative & Inclusive Culture: Started by our software engineer-turned-CEO, AfterShip is built on curiosity, creativity, and collaboration. We’re a passionate, global team of problem solvers who put egos aside to innovate together. We take immense pride in fostering a culture that’s inclusive, which has allowed us to surround ourselves with the industry's most talented professionals
  • Ambitious Mission with Real Impact: Join us in transforming eCommerce by making buying and selling easier for everyone. It’s one of the most dynamic spaces in tech, with limitless opportunities to innovate and grow
  • Thrive & Grow: There’s no ceiling to what you can achieve or learn here. We’re committed to empowering your career while advancing together as a company
  • Flexible Work Setup: We’re a remote-first team, meaning by default that employees work from home or on a hybrid-flexible basis in our hub locations (Toronto, Austin, Barcelona). You’re empowered to choose a work setup that works best for you and your team. With flexible hours depending on your time zone, you’ll be able to have a schedule that fits your working style and the requirements of your role
  • Competitive compensation
  • Remote-first/hybrid-flexible work setups
  • Healthcare coverage offered from day 1
  • Career progression & professional development
  • Retirement Plans including company match
  • Invest in your learning + monthly book perk
  • In-office lunch and commuter benefits for those located in our hub locations

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