Summary
Join us, as we build a thriving cryptocurrency ecosystem through strategic investments in emerging cryptocurrency technology, and create the future of digital financial services.
Requirements
- Experience engaging with clients and strong know-how of the Crypto industry
- In-depth understanding of the cryptocurrency market, blockchain technology, and related financial products
- Proven experience in cryptocurrency trading or fintech sales, with a minimum of 4 years in a responsible role
- Demonstrated ability to develop and execute successful sales strategies
- A trader yourself with a solid track record of personal trading in the crypto derivatives market, demonstrating a deep understanding of trading strategies and market dynamics
- Strong understanding of digital currencies and passionate about the space
- A deep passion for the cryptocurrency industry and a commitment to staying informed about its developments
- An entrepreneurial mentality with the ability to work well under pressure, thrive working under limited direction, and a strong sense of personal accountability and ownership
- Must be comfortable with networking
- Business proficiency in English, and native fluency in Russian language
- A good team player with strong interpersonal skills
- Proficiency with standard business end user computing applications and social media
Responsibilities
- Identify and onboard new prospective retail clients, focusing on expanding BitMEX communities locally. Key objectives include increasing trading activity, revenue and market share
- Conduct comprehensive market analysis to stay informed about industry trends and competitor activities. Develop go-to-market plans to drive growth in retail users, trade volume and sales
- Regularly monitor and break down sales targets to ensure they are met
- Develop and implement a community engagement strategy, with a specific focus on CIS markets and their native speakers
- Cultivate relationships with existing and potential customers across various channels, including social media, affiliates, key opinion leaders (KOLs), and other relevant platforms
- Partner with marketing to create compelling and relevant content that resonates with the community and aligns with the company's messaging and goals
- Manage content calendars, ensuring a consistent and engaging presence across all community channels
- Partner with relevant channels to spread awareness on BitMEX products and offerings
- Act as a bridge between the community and the customer support team, ensuring timely resolution of issues and concerns
- Identify and mobilize community advocates to enhance brand loyalty and drive positive word-of-mouth
- Monitor community engagement metrics and provide regular reports on key performance indicators
- Utilize data to identify trends, opportunities, and areas for improvement in both community engagement and sales
- Plan and execute virtual and in-person events, webinars, and other community gatherings to foster a sense of belonging and drive sales leads
- Work closely with the marketing team to align community initiatives with broader marketing campaigns and strategies
- Work closely with the Products team to provide real-time feedback from the sales team and clients, contributing to the development of new products and features
- Work closely with the Partner & Affiliate team to grow and manage (local) Affiliate & Partner network and support to find the right partner