Social Media and Employer Branding Specialist

Summary

Join Foxelli Group, a leading digital marketplace company, as their Social Media and Employer Branding Specialist! This 100% remote role offers the opportunity to manage social media strategies for three e-commerce brands and lead employer branding efforts. You will develop and implement content strategies, engage with followers, track performance metrics, and analyze data to refine strategies. The ideal candidate possesses at least two years of experience in social media management and employer branding, along with strong communication and creative skills. Foxelli Group provides a competitive salary, commissions, and various benefits including a personal development budget, generous paid time off, a home office setup budget, and a strong company culture.

Requirements

• At least 2 years of hands-on experience in social media management and employer branding (or a related field)
• Proficiency in Canva for creating visually appealing graphics
• Proficiency in TikTok for trend-driven content creation
• Proficiency in Photoshop for advanced photo editing
• A keen eye for aesthetics and the ability to create engaging on-brand content
• Self-driven, proactive, and able to manage tasks without constant oversight
• Exceptional written and verbal communication skills in English
• A deep interest in staying updated on trends, tools, and best practices in the digital space
• Able to adapt quickly, think critically, and suggest improvements
• Understand what makes a company culture stand out and know how to communicate that effectively

Responsibilities

• Develop, execute, and manage social media strategies for three e-commerce brands across various platforms (e.g., Instagram, Facebook, TikTok, LinkedIn)
• Create, curate, and schedule content that resonates with target audiences for each of the 3 brands
• Engage with followers, respond to comments, and monitor audience feedback to build community and trust
• Stay updated on trends and innovations to keep content fresh and relevant
• Take full ownership of the company’s employer branding across platforms, including TikTok, Instagram, and LinkedIn
• Develop and post engaging content that showcases our company culture, team successes, and unique values
• Continuously research and implement new ideas to enhance our company’s online image and reputation, including managing online reviews and similar platforms
• Strategize and create content that positions the company as a desirable workplace, highlighting more than just job opportunities
• Use creative storytelling and visuals to enhance the company’s image and appeal to potential candidates and external audiences
• Track performance metrics (e.g., engagement, reach, conversion rates) across all social media channels and campaigns
• Analyze data to refine strategies and ensure content is effective in driving results
• Conduct competitor research to identify opportunities and implement best practices

Preferred Qualifications

Familiarity with other social media tools and platforms

Benefits

• Complimentary gym memberships and company-sponsored outdoor adventures for your strength and keeping your physical well-being in check
• A personal development budget is at your disposal for your personal and professional growth to ensure you keep continuously growing
• Generous paid time off, including parental leave and vacation days, to recharge and rejuvenate and ensure you’re well-rested
• A budget for your home office setup so you’re comfortable working how you like and where you like
• Strong company culture and a network of unique individuals that celebrates you
• Full flexibility with your schedule in a fully remote setting for your control of a working day, powered by Hubstaff for transparency and fairness