Demand Generation Manager

Summary

Join DroneDeploy as their Demand Generation Manager and lead the charge in building demand and growth for the #1 reality capture platform globally. You will design, launch, and optimize integrated marketing campaigns across various channels, collaborating with sales, content, and customer success teams. This fully remote role offers flexibility and the chance to work with a dynamic, global team. The ideal candidate possesses strong B2B marketing experience, strategic thinking abilities, and proven success in driving qualified sales pipelines. DroneDeploy values diversity and offers a supportive work environment with various benefits, including flexible work options, family paid leave, top-tier healthcare, and professional development opportunities.

Requirements

• 4+ years of B2B experience in growth marketing and/or demand generation
• The ability to think strategically and develop comprehensive, data-driven marketing campaigns
• Solid project management skills and the ability to lead and collaborate with cross-functional partners, prioritize high-impact activities, and keep complex projects moving forward
• In-depth knowledge of digital marketing, demand channels, funnel tactics, and key metrics
• A proven track record of driving qualified sales pipeline for B2B software and strong collaboration with outbound sales teams
• Demonstrated Salesforce and Marketo experience
• Detail-oriented, while having a bias to action
• Great communicator and trust builder with a ‘simplify and make it happen’ attitude
• Ambitious, eager, and fun!
• Able to travel domestically for in-person meetings and company events, quarterly or more frequently upon request
• ABM experience (i.e. 6sense)

Responsibilities

• Design, launch, and optimize integrated marketing campaigns across various channels (email, events, paid media, content marketing) to engage key decision-makers at each stage in the buyer’s journey
• Measure, report and optimize program and campaign performance across all relevant channels
• Work closely with sales, content, and customer success to ensure ABM activities align with sales objectives and customer journeys
• Drive feedback loops to improve the efficiency and effectiveness of all demand generation programs
• Use marketing tools like Marketo, Salesforce, LinkedIn Ads, and 6Sense to optimize targeting and engagement
• Jump between strategy and hands-on execution seamlessly

Preferred Qualifications

If you have a passion for emerging tech like drones, robotics, or AI, that’s a great bonus!

Benefits

• Flexible Work Options – Enjoy flexibility with both your schedule and work location
• Family Paid Leave – Supporting you and your family when it matters most
• Top-Tier Healthcare Benefits – Comprehensive health coverage designed to support your well-being
• Professional Development & Career Growth – Opportunities to advance and grow in your career
• Flexible Paid Time Off – Take the time you need to recharge and stay balanced
• Employee Referral Bonus – Help us grow the team and get rewarded for great referrals
• Innovative Company Culture – Thrive in an environment that encourages creativity and collaboration
• Drone Pilot Certification – Get certified and develop unique skills with our support