Remote Demand Generation Manager
closedInfluxData
πRemote - Worldwide
Job highlights
Summary
The job is for a Demand Generation Manager at InfluxData, a remote-first company specializing in time series data solutions. The role involves developing and executing marketing strategies to boost brand awareness, attract prospects, and retain customers.
Requirements
- 4+ years of experience in marketing, preferably in a B2B SaaS or developer-focused company
- A highly motivated, self starter attitude, who thrives wearing multiple hats in a fast-paced organization
- The ability to work independently and collaboratively within a team environment, with a strong sense of ownership and accountability
- Proven experience developing and executing demand generation and digital marketing campaigns and programs that drive conversions and sales pipeline
- Experience monitoring and optimizing campaigns and programs
- Experience with Salesforce and Marketo
- Strong communication and disciplined project management skills with ruthless attention to detail
Responsibilities
- Develop and execute short- and long-term multi-channel global campaigns (emails, webinars, advertising, field events) to drive leads and the sales pipeline
- Partner closely with Sales and Content teams to optimize demand generation campaigns for our target audiences
- Work with our events manager to develop our trade show and virtual event presence
- Become a principal administrator of email marketing campaigns, overseeing technical setup, audience segmentation, A/B testing, and campaign optimization
- Collaborate with SDR teams to educate them on campaigns and follow-up strategies while also monitoring the execution and outcomes of these follow-ups
- Develop and support ABM plays by partnering with marketing, content, and sales
- Work closely with sales and marketing operations to support and develop processes and campaign execution for both inbound and outbound lead generation
- Continuously monitor and seek opportunities to improve campaign effectiveness
- Manage demand generation budgets and forecasts
Preferred Qualifications
- Experience in the Wrike project management tool, Drift, Chili Piper
- Database or IT industry experience
Benefits
- Medical/dental/vision insurance with 100% coverage for employees and dependents
- Company contribution to your FSA
- Flexible Time Off - take the time you need
- Life Insurance, short and long term disability insurance
- 401k
- Wellness programs
- Annual professional development budget
- Financial planning and legal advice
This job is filled or no longer available
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