Email Marketing Manager

Summary

Join Foxelli Group, a leading digital marketplace company, as their Email Marketing Manager! This 100% remote role offers the opportunity to significantly impact the company's growth. You will develop and execute email marketing strategies across multiple brands, managing the entire process from campaign creation to performance analysis and optimization. The position requires a strong analytical mindset, expertise in Klaviyo, and exceptional communication skills. Foxelli Group offers a competitive salary, commissions, and various benefits including generous paid time off, a personal development budget, and a home office setup budget. The company values a diverse team and operates primarily within the Eastern European Time Zone.

Requirements

• 3+ years of experience in email marketing, ideally within e-commerce or digital marketing, with a proven ability to develop and execute strategic campaigns that drive engagement, conversions, and revenue growth
• Expert proficiency in Klaviyo, using advanced features like segmentation, A/B testing, and automation workflows to develop highly targeted, data-driven campaigns that align with business goals and maximize ROI
• Strong analytical mindset, with the ability to assess key performance metrics (e.g., open rates, click-through rates, conversions, and revenue), derive actionable insights, and pivot strategy to continually improve campaign performance and achieve strategic business targets
• Exceptional written and verbal communication skills, capable of crafting compelling, on-brand email copy that not only engages but converts, tailoring messaging to different customer personas to drive high-impact results
• Self-employment certificate

Responsibilities

• Drive results through data-driven strategies, setting clear KPIs and guiding the team to optimize email campaigns that deliver measurable improvements in engagement, conversion, and overall ROI
• Develop and execute compelling email marketing campaigns across multiple brands, delivering personalized, results-driven content that resonates with our audience
• Manage and segment our email list to ensure accurate targeting, growth, and optimal performance
• Craft engaging content for email campaigns that speak directly to our subscribers, using AI tools to generate copy and collaborating closely with the design team to deliver visually compelling, relevant campaigns
• Oversee the email marketing calendar, ensuring timely execution of campaigns within budget and aligned with business goals
• Optimize email deliverability, engagement, and conversion rates by continuously testing, refining, and implementing Klaviyo automations
• Collaborate cross-functionally with other teams to ensure email strategies align with broader marketing initiatives and company objectives

Benefits

• Complimentary gym memberships and company-sponsored outdoor adventures for your strength and keeping your physical well-being in check
• A personal development budget is at your disposal for your personal and professional growth to ensure you keep continuously growing
• Generous paid time off, including parental leave and vacation days, to recharge and rejuvenate and ensure you’re well-rested
• A budget for your home office setup so you’re comfortable working how you like and where you like
• Strong company culture and a network of unique individuals that celebrates you
• Full flexibility with your schedule in a fully remote setting for your control of a working day, powered by Hubstaff for transparency and fairness