Product Marketing Director, Competitive Intelligence

Summary

Join Yubico's Product Marketing team as a Competitive Intelligence leader. You will be responsible for in-depth research and analysis of competitors in the Authentication and IAM market. Key responsibilities include identifying differentiators, developing strategic insights, and creating competitive assets. You will collaborate with various teams, deliver training, and contribute to internal resources. This role requires 15+ years of experience in market intelligence analysis and leading competitive intelligence teams within the Authentication and IAM space. Yubico offers a competitive salary, comprehensive benefits, and a supportive work environment.

Requirements

• 15+ years experience driving Market Intelligence analysis, sizing the addressable market, and assessing competitor business strategies and performance
• Proven experience in leading Competitive Intelligence teams and initiatives, conducting research, analysis, and building competitive intelligence assets in the Authentication and IAM space
• Working knowledge of hardware security token vendors as well as IAM solution providers
• Working knowledge of identity protocols (e.g. SAML, OAuth, OpenID, SCIM)
• Strong technical research, benchmarking, analytical skills, written, and verbal communication skills with the ability to distill complex information into actionable insights
• Ability to work collaboratively across teams in a fast-paced, dynamic environment
• Ability to prioritize and balance competing demands and meet deadlines

Responsibilities

• Conduct in-depth research and analysis of competitors in the Authentication and IAM market using publicly available resources
• Identify competitive differentiators and market trends to inform product strategy, positioning, and identify evolving market data
• Collaborate with product management, sales, and marketing teams to ensure alignment on competitive positioning and strategies
• Support the field with strategic guidance during critical sales cycles by delivering timely and relevant competitive insights
• Build and maintain competitive assets such as internal presentations and playbooks to enable field teams
• Deliver training for product and field teams covering topics such as strategy, competitor products and market trends
• Contribute to and help maintain our database of competitor information
• Contribute to a monthly newsletter that highlights developments and trends in our market

Preferred Qualifications

• BS or MS in a technical discipline or equivalent
• Hands on experience and knowledge of the Yubico products or other comparable technology
• Worked in a culturally diverse, geographically-dispersed organization

Benefits

• Health coverage. We’ve got you covered with top of the line health plans, including dental and vision. We pay 100% of your premium and 85% for your family
• Retirement plan . Our retirement plan includes a 401K dollar per dollar match up to 6% with a cap of $6K/year. Immediate vesting
• Wellness reimbursement . We provide you with $100 monthly reimbursement that you can use on your gym membership, a massage, or your favorite online fitness classes
• Learning and development . We encourage your professional growth and offer a yearly development stipend of $3,000 and mentorship program
• Time off. We offer a total of 15 vacation days plus 10 holidays, and 7 sick days a year
• Paid parental leave. We love welcoming new members to our YubiFamily! You will have 8 weeks paid 100% so you can take care of your new family
• Commuter Benefits . If you need to commute to the office, we offer commuter benefits
• Freedom and Flexibility: At Yubico, we want you to be your most productive selves whether you decide to work 100% from home or choose to work hybrid/onsite