Senior Field Marketing Manager
Databricks
Summary
Join Databricks as a Senior Field Marketing Manager and become part of a thriving tech startup with a collaborative environment. Reporting to the Director of Americas Field Marketing, you will be responsible for building and executing the Canada marketing strategy. Key responsibilities include developing a comprehensive marketing plan, managing events, optimizing lead flow, and ensuring on-budget program execution. Success in this role requires extensive field marketing experience, proficiency in marketing automation tools, and strong collaboration skills. The position involves some travel. Databricks offers a competitive salary and benefits package; details can be found at https://www.mybenefitsnow.com/databricks.
Requirements
- 7+ years of marketing experience, including at least 3-5 years of Field Marketing experience
- Experience running other field programs beyond physical events
- Experience working with a direct sales team, sales development teams (XDRs), and other cross-functional partners
- Experience holding event budget authority and managing budgets across an event series
- Experience having pipeline building responsibility
Responsibilities
- Build the Canada marketing strategy in partnership with local sales leadership and the broader marketing organization that exceeds targets for the region
- Execute a mix of workshops, executive events, industry-targeted events, and 3rd party events that will help you meet and exceed targets for your region
- Exceed registration and attendance targets for virtual/live field events
- Streamlined lead flow management from your field marketing programs/events into marketing automation systems and to sales team stakeholders to maximize pipeline generation and conversion
- On-budget execution of programs with timely and accurate reconciliation with Finance stakeholders
- Consistent best practice sharing and optimized conversion rates of all programs
Preferred Qualifications
Experience with Salesforce, Tableau, Asana, and Marketo
Benefits
- Annual performance bonus
- Equity