Single Grain is hiring a
Sr. Manager

Summary

The job is for a Senior Manager of CRO at Single Grain, an award-winning digital marketing agency. The role involves spearheading efforts to maximize conversion rates, transform user experiences, optimize customer journeys, and ultimately boost bottom-line results for clients. The company provides industry-leading services in Paid Media, SEO, Content Marketing, CRO, and more.

Requirements

• Has a proven track record of measurable success in CRO, with 5+ years of experience in digital marketing
• Possesses deep expertise in conversion rate optimization, including A/B testing, multivariate testing, and user experience optimization across various digital platforms (websites, mobile apps, email)
• Demonstrates strong analytical skills and data-driven decision-making abilities
• Excels in client communication and relationship management, able to articulate complex CRO concepts to both technical and non-technical stakeholders
• Stays ahead of industry trends, proactively pivoting strategies to meet your client's needs in the ever-evolving digital landscape
• Is passionate about driving measurable results and business growth, with a keen eye for identifying high-impact optimization opportunities
• Has a talent for adapting CRO strategies to work effectively in both standalone projects and as part of broader, cross-channel marketing initiatives
• Adapts quickly to changing circumstances, demonstrating flexibility and an open attitude towards new approaches and strategies

Responsibilities

• Act as the primary point of contact for all client accounts
• Analyzing web data to monitor website performance and identify areas of opportunity
• Executing CRO activities to help achieve overall marketing goals and objectives for assigned clients
• Developing and implementing A/B and multivariate tests
• Providing data-backed hypotheses and translating testing results into clear, actionable insights for clients and internal team members
• Conducting UX research through both qualitative and quantitative methods
• Editing and improving copy for use on the web
• Making regular updates to client websites/blogs using popular web CMS platforms
• Working with a cross-functional team to optimize the impact of paid media campaigns and SEO efforts
• Project manage new product page creation, working cross-functionally to finalize elements from copy to photos and design assets
• Proactively seeking frameworks and tools to increase efficiency in your work

Preferred Qualifications

• 5+ years of experience in CRO services, and at least 3 years at an agency
• Experience with CRO tools and methodologies (e.g., Google Optimize, VWO, Convert, A/B testing)
• Experience with heat mapping / user behavior tracking softwares (e.g. Clarity, HotJar)
• Experience with leveraging AI tools (e.g. ChatGPT, Perplexity.ai, Claude)
• Strong understanding of web analytics platforms (e.g., Google Analytics, Adobe Analytics, GSC)

Benefits

• Base Salary: $90,000 - $110,000
• Medical, Dental, and Vision Insurance
• Flexible PTO
• Home Office Stipend
• MacBook Provided
• 100% Remote